Veterinary Services Usage Trends: United States Report
This report discusses customer demographics and usage patterns for veterinary services in the US.
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Report Overview
This report discusses customer demographics and usage patterns for veterinary services in the US. Veterinary services for pets/animals other than dogs or cats are outside the scope of this report. Non-medical pet services provided through the veterinary sector are also excluded, though they are discussed in context.
Freedonia quantifies trends in various measures of growth and volatility. Growth calculated as a compound annual growth rate (CAGR) employs, by definition, only the first and last datapoints over a period. The CAGR is used to describe forecast growth, defined as the expected trend beginning in the base year and ending in the forecast year. Readers are encouraged to consider historical volatility when assessing particular annual values along the forecast trend, including in the forecast year.
A full outline of report items by page is available in the Table of Contents.
Related NAICS Codes:
| NAICS Code(s) | Code Description |
| 325412 | Pharmaceutical Preparation Mfg |
| 325414 | Biological Product (except Diagnostic) Mfg |
| 541940 | Veterinary Services |
Table of Contents
HIGHLIGHTS- Topline Pet Ownership
- Puppy vs. Kitten Adoptions
- Usage Trends
- Regular vs. Emergency Visits
- Usage by Provider Type
- Reasons for Vet Visits
- High-Indexing Demographics for Vet Services Usage
- Low-Indexing Demographic for Vet Services Usage
- Vet Spending by Household Income
- Demographic Cohort Losses
- Scope
- Sources
- Industry Codes
- Resources
- Table 1 | Topline Pet Ownership Rates, 2023 – 2026 (% & number of overall households)
- Table 2 | Topline Dog or Cat Ownership Rates, 2022 – 2026 (% of overall households)
- Table 3 | Topline Number of Dog or Cat Households, 2022 – 2026 (thousands)
- Table 4 | Number & Share of Dog Households with Puppies vs. Number & Share of Cat Households with Kittens, 2022 – 2026 (thousands)
- Figure 1 | Usage Rates in Last 12 Months for Local, Independent Veterinary Hospitals/Clinics: Dog Owners vs. Cat Owners, 2024 – 2026 (% of veterinary customers)
- Table 5 | Selected Reasons for Veterinary Visits, 2025 (% of veterinary customers)
- Figure 2 | High-Indexing Demographics for Dog or Cat Veterinary Services, 2021 vs. 2026 (indexes among dog/cat owners)
- Figure 3 | Low-Indexing Demographics for Dog/Cat Veterinary Services, 2021 vs. 2026 (indexes among dog/cat owners)
- Table 6 | Demographic Cohort Losses in Number of Dog/Cat Veterinary Customers, 2021 & 2026 (000 households)
- Table 7 | NAICS & SIC Codes Related to Veterinary Services & Products