Battery Markets in the US by Application and End User

As Quoted In Yahoo Finance

High-Value Chemistries, High-Drain Products Drive Growth in Battery Markets

Different Types of Batteries

Rechargeable cells will register the largest and fastest market gains through 2020, reflecting an ongoing trend away from single-use batteries and less expensive rechargeable chemistries such as nickel-metal hydride (Ni-MH) toward higher-value more expensive rechargeable lithium products. Robust increases in domestic production of hybrid and electric vehicles (H/EVs), as well as strong growth potential in nascent markets such as energy storage systems (ESSs), will also help boost sales of high-value rechargeable batteries. Value gains for single-use products will be bolstered by an ongoing shift away from alkaline towards higher-value primary lithium cells. Nevertheless, technological advances that improve the useful lives of single-use batteries and an increased preference for long-lived rechargeable batteries will restrain overall advances.

Key Findings in the Battery Markets Study

Lithium-Ion Batteries Solidify Position in H/EVs

Motor vehicles will post the largest demand increases in dollar terms, accounting for nearly half of the growth through 2020. Nevertheless, the 5.0 percent average annual sales gains forecast for motor vehicle batteries will constitute a slowdown from the 2010-2015 period due to a sharp deceleration in domestic motor vehicle production growth. However, a strong outlook for domestic H/EV production will support value gains due to a greater preference for high-value lithium-ion (Li-Ion) batteries, rather than lower-cost nickel-metal hydride (Ni-MH) types, in these vehicles. The large existing stock of motor vehicles will also promote aftermarket replacement battery demand.

Portable Devices Trend Toward High-Value Single-Use and Rechargeable Chemistries

In a continuation of past trends, portable device battery demand will advance at a below-average rate through 2020, with strong market gains for primary and rechargeable lithium products offset by stagnant or declining demand for lower-value chemistries such as alkaline, lead-acid, and Ni-MH. While sales alkaline of cells will continue to edge up due to the large base of portable devices in use that rely on alkaline batteries, the increasing complexity and higher energy requirements of many portable devices support an ongoing trend away toward use of higher-value lithium chemistries. The lighter weight, longer run times, smaller size, and flexibility of lithium-ion and lithium-polymer rechargeable batteries promotes use of these chemistries over heavier and lower value-added rechargeable types such as lead-acid and nickel cadmium (Ni-Cad).

OEM Motor Vehicle Battery Demand Boosts Industrial Battery Sales

Among end users, industry offers the greatest growth potential in both dollar terms and in average annual advances. Industrial demand will be buoyed by rising original equipment manufacturing (OEM) motor vehicle battery demand, particularly for high-value lithium-ion products. Strong advances in nonresidential fixed investment spending will also support market gains for industrial motive power battery purchases, which find use in industrial trucks and underground mining equipment, as well as in electric wheelchair and personal mobility device OEM applications, among other applications.

Study Coverage

This Freedonia industry study analyzes the $14.2 billion US battery industry. It presents historical demand data (2005, 2010, and 2015) and forecasts (2020 and 2025) by application (motor vehicle, portable device, and other) and end user (consumer, industrial, government, and other). The study also evaluates company market share and competitive analysis on industry competitors including East Penn Manufacturing, Energizer, EnerSys, Exide Technologies, Johnson Controls, Panasonic, Procter & Gamble, Saft Groupe, Samsung SDI, and Tesla Motors.

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  1. Battery Markets in the US by Application and End User

    $4,900.00

    1. 1 INTRODUCTION

      $283.00

    2. 2 EXECUTIVE SUMMARY

      $228.00

      1. Table | US BATTERY SUPPLY & DEMAND

    3. 3 MARKET ENVIRONMENT

      $4,514.00

      1. 3.1 Factors Influencing Battery Markets

        $94.00

      2. 3.2 Economic Environment

        $686.00

        1. Table | MACROECONOMIC INDICATORS

        2. 3.2.1 Cyclical Trends

          $196.00

          1. Table | BATTERY MARKET, 2005-2015

          2. CHART II-1 BATTERY DEMAND, 2006-2015

        3. 3.2.2 Long-Term Trends

          $176.00

      3. 3.3 Demographic Trends

        $332.00

        1. Table | POPULATION & HOUSEHOLDS

      4. 3.4 Personal Income & Expenditure Outlook

        $148.00

        1. Table | PERSONAL CONSUMPTION EXPENDITURES

      5. 3.5 Durable Goods Manufacturing Trends

        $341.00

        1. Table | DURABLE GOODS SHIPMENTS

      6. 3.6 Motor Vehicle Outlook

        $319.00

        1. Table | MOTOR VEHICLE INDICATORS

      7. 3.7 Electrical & Electronics Sector Trends

        $505.00

        1. 3.7.1 Electrical & Electronic Equipment

          $342.00

          1. Table | ELECTRICAL & ELECTRONIC EQUIPMENT SHIPMENTS

        2. 3.7.2 Portable Electronic Devices

          $131.00

          1. Table | SELECTED PORTABLE ELECTRONIC DEVICE DEMAND

      8. 3.8 Government Spending & Investment Outlook

        $82.00

        1. Table | GOVERNMENT SPENDING & INVESTMENT TRENDS

      9. 3.9 Legal & Regulatory Environment

        $577.00

        1. 3.9.1 Single-Use Batteries

          $221.00

        2. 3.9.2 Rechargeable Batteries

          $317.00

      10. 3.10 Battery Chemistries

        $1,203.00

        1. 3.10.1 Single-Use Battery Chemistries

          $354.00

        2. 3.10.2 Rechargeable Battery Chemistries

          $826.00

      11. 3.11 Alternate Sources of Power

        $230.00

        1. 3.11.1 Fuel Cells

          $137.00

        2. 3.11.2 Other Sources of Power

          $82.00

    4. 4 OVERVIEW

      $1,476.00

      1. 4.1 Battery Supply & Demand

        $826.00

        1. Table | BATTERY SUPPLY & DEMAND

        2. CHART III-1 BATTERY DEMAND BY TYPE, 2015

        3. CHART III-2 BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY TYPE

        4. 4.1.1 Single-Use Batteries

          $412.00

          1. Table | SINGLE-USE BATTERY SUPPLY & DEMAND

          2. Table | SINGLE-USE BATTERY DEMAND BY CHEMISTRY

          3. CHART III-3 SINGLE-USE BATTERY DEMAND BY CHEMISTRY, 2015

          4. CHART III-4 SINGLE-USE BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        5. 4.1.2 Rechargeable Batteries

          $328.00

          1. Table | RECHARGEABLE BATTERY SUPPLY & DEMAND

          2. Table | RECHARGEABLE BATTERY DEMAND BY CHEMISTRY

          3. CHART III-5 RECHARGEABLE BATTERY DEMAND BY CHEMISTRY, 2015

          4. CHART III-6 RECHARGEABLE BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

      2. 4.2 Battery Shipments

        $238.00

        1. Table | BATTERY SHIPMENTS BY TYPE

        2. CHART III-7 BATTERY SHIPMENTS BY TYPE, 2015

        3. 4.2.1 Single-Use Batteries

          $97.00

        4. 4.2.2 Rechargeable Batteries

          $100.00

      3. 4.3 US Foreign Trade in Batteries

        $249.00

        1. Table | BATTERY FOREIGN TRADE

        2. 4.3.1 Imports

          $95.00

          1. CHART III-8 US BATTERY IMPORTS BY SOURCE, 2015

        3. 4.3.2 Exports

          $113.00

          1. CHART III-9 US BATTERY EXPORTS BY DESTINATION, 2015

      4. 4.4 Pricing Trends

        $162.00

        1. Table | BATTERY PRICE DEFLATORS

        2. CHART III-10 SELECTED BATTERY PRICE DEFLATORS, 2005-2025

    5. 5 APPLICATIONS

      $2,848.00

      1. 5.1 Battery Demand by Application

        $82.00

        1. Table | BATTERY DEMAND BY APPLICATION

        2. CHART IV-1 BATTERY DEMAND BY APPLICATION, 2015

        3. CHART IV-2 BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY APPLICATION

      2. 5.2 Motor Vehicles

        $832.00

        1. Table | MOTOR VEHICLE BATTERY DEMAND

        2. CHART IV-3 MOTOR VEHICLE BATTERY DEMAND BY VEHICLE TYPE & SOURCE, 2015

        3. CHART IV-4 MOTOR VEHICLE BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY VEHICLE TYPE & SOURCE

        4. 5.2.1 Demand by Source

          $748.00

          1. Table | MOTOR VEHICLE BATTERY DEMAND BY SOURCE & VEHICLE TYPE

          2. Table | OEM MOTOR VEHICLE BATTERY DEMAND

          3. Table | REPLACEMENT MOTOR VEHICLE BATTERY DEMAND

      3. 5.3 Portable Devices

        $1,074.00

        1. 5.3.1 Demand by Chemistry

          $332.00

          1. Table | PORTABLE DEVICE BATTERY DEMAND BY CHEMISTRY

          2. CHART IV-5 PORTABLE DEVICE BATTERY DEMAND BY CHEMISTRY, 2015

          3. CHART IV-6 PORTABLE DEVICE BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 5.3.2 Demand by Product

          $689.00

          1. Table | PORTABLE DEVICE BATTERY DEMAND BY PRODUCT

          2. CHART IV-7 PORTABLE DEVICE BATTERY DEMAND BY PRODUCT, 2015

          3. CHART IV-8 PORTABLE DEVICE BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY PRODUCT

      4. 5.4 Other Applications

        $874.00

        1. 5.4.1 Demand by Chemistry

          $163.00

          1. Table | BATTERY DEMAND IN OTHER APPLICATIONS BY CHEMISTRY

          2. CHART IV-9 BATTERY DEMAND IN OTHER APPLICATIONS BY CHEMISTRY, 2015

          3. CHART IV-10 BATTERY DEMAND IN OTHER APPLICATIONS: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 5.4.2 Demand by Product

          $664.00

          1. Table | BATTERY DEMAND IN OTHER APPLICATIONS BY PRODUCT

          2. CHART IV-11 BATTERY DEMAND IN OTHER APPLICATIONS BY PRODUCT, 2015

          3. CHART IV-12 BATTERY DEMAND IN OTHER APPLICATIONS: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY PRODUCT

    6. 6 END USERS

      $2,231.00

      1. 6.1 Battery Demand by End User

        $82.00

        1. Table | BATTERY DEMAND BY END USER

        2. CHART V-1 BATTERY DEMAND BY END USER, 2015

        3. CHART V-2 BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY END USER

      2. 6.2 Consumer

        $584.00

        1. 6.2.1 Demand by Chemistry

          $295.00

          1. Table | CONSUMER BATTERY DEMAND BY CHEMISTRY

          2. CHART V-3 CONSUMER BATTERY DEMAND BY CHEMISTRY, 2015

          3. CHART V-4 CONSUMER BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 6.2.2 Demand by Application

          $248.00

          1. Table | CONSUMER BATTERY DEMAND BY APPLICATION

          2. CHART V-5 CONSUMER BATTERY DEMAND BY APPLICATION, 2015

          3. CHART V-6 CONSUMER BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY APPLICATION

      3. 6.3 Industrial

        $584.00

        1. 6.3.1 Demand by Chemistry

          $283.00

          1. Table | INDUSTRIAL BATTERY DEMAND BY CHEMISTRY

          2. CHART V-7 INDUSTRIAL BATTERY DEMAND BY CHEMISTRY, 2015

          3. CHART V-8 INDUSTRIAL BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 6.3.2 Demand by Application

          $264.00

          1. Table | INDUSTRIAL BATTERY DEMAND BY APPLICATION

          2. CHART V-9 INDUSTRIAL BATTERY DEMAND BY APPLICATION, 2015

          3. CHART V-10 INDUSTRIAL BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY APPLICATION

      4. 6.4 Government

        $494.00

        1. 6.4.1 Demand by Chemistry

          $236.00

          1. Table | GOVERNMENT BATTERY DEMAND BY SEGMENT & CHEMISTRY

          2. CHART V-11 GOVERNMENT BATTERY DEMAND BY CHEMISTRY, 2015

          3. CHART V-12 GOVERNMENT BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 6.4.2 Demand by Application

          $208.00

          1. Table | GOVERNMENT BATTERY DEMAND BY APPLICATION

          2. CHART V-13 GOVERNMENT BATTERY DEMAND BY APPLICATION, 2015

          3. CHART V-14 GOVERNMENT BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY APPLICATION

      5. 6.5 Other End Users

        $493.00

        1. 6.5.1 Demand by Chemistry

          $228.00

          1. Table | OTHER END USERS' BATTERY DEMAND BY CHEMISTRY

          2. CHART V-15 OTHER END USERS' BATTERY DEMAND BY CHEMISTRY, 2015

          3. CHART V-16 OTHER END USERS' BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY CHEMISTRY

        2. 6.5.2 Demand by Application

          $231.00

          1. Table | OTHER END USERS' BATTERY DEMAND BY APPLICATION

          2. CHART V-17 OTHER END USERS' BATTERY DEMAND BY APPLICATION, 2015

          3. CHART V-18 OTHER END USERS' BATTERY DEMAND: PROJECTED 2015-2020 ANNUAL RATE OF GROWTH BY APPLICATION

    7. 7 INDUSTRY STRUCTURE

      $2,155.00

      1. 7.1 Factors Influencing the Battery Industry

        $120.00

      2. 7.2 Industry Composition

        $189.00

        1. Table | US BATTERY SALES BY MANUFACTURER, 2015

      3. 7.3 Market Share

        $462.00

        1. CHART VI-1 US BATTERY MARKET SHARE, 2015

      4. 7.4 Research & Product Development

        $241.00

        1. Table | RESEARCH & DEVELOPMENT SPENDING PATTERNS: SELECTED BATTERY MANUFACTURERS, 2013-2015

      5. 7.5 Manufacturing

        $190.00

        1. Table | CAPITAL SPENDING PATTERNS: SELECTED BATTERY MANUFACTURERS, 2013-2015

      6. 7.6 Marketing

        $141.00

      7. 7.7 Cooperative Agreements

        $334.00

        1. Table | SELECTED COOPERATIVE AGREEMENTS

      8. 7.8 Distribution

        $82.00

      9. 7.9 Financial Requirements

        $98.00

      10. 7.10 Mergers, Acquisitions, & Industry Restructuring

        $148.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      11. 7.11 List of Industry Participants

        $160.00

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