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This study examines the US market for pouches. Product segments covered include flat (e.g., pillow, four-side seal, and three-side seal) and stand-up pouches (round-bottom/Doyen, K-seal, corner-bottom, flat-bottom and other) employed in food, beverage, and nonfood applications. Also discussed are pouch performance and/or physical characteristics such as:

  • resealable pouches
  • vacuum pouches
  • retort pouches
  • shaped pouches
  • spouted pouches
  • aseptic pouches
  • stick pouches

Food and beverage market segments for pouches include:

  • candy and snacks (e.g., savory snacks, candy and confection, bakery snacks, nuts and dried fruit)
  • processed foods (e.g., dry foods, frozen foods, sauces and condiments)
  • fresh produce
  • meat, poultry, and seafood
  • beverages (e.g., juices and fruit drinks)
  • pet food and treats
  • cheese
  • other food, including coffee and tea (not ready-to-drink), yogurt, pudding, sugar and alternate sweeteners, protein powders, and nutritional gels

Nonfood market segments include:

  • medical and pharmaceutical
  • consumer products (e.g., lawn and garden, soaps and cleaning products, wipes)
  • industrial and other products, including agricultural and other chemicals, and small industrial and electronic components and parts

Excluded from the scope of the study are bags and sacks, bag-in-box packaging, reusable pouches, non-packaging pouch applications (e.g., pouches for in-house sterilization of medical and dental instruments), and air cushioning pouch packaging systems.

Historical data (2009, 2014, and 2019) and forecasts for 2024 are provided for pouch demand (including merchant and captive production) in current dollars (including inflation) by product type and market and in units.

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