Residential Roofing

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Roofing Underlay Market in the US

Commercial Roofing

As homeowners look for ways to make their homes more attractive, they are using less traditional roofing products, particularly metal tiles and shingles, standing seam roofing, roofing tiles, and polymer products that look like wood and slate.

Reroofing recovers

The reroofing segment accounts for the largest share of residential roofing demand. The US has a significant number of older homes that will eventually require roof repair or outright replacement. Many homeowners put off reroofing projects during the 2007-2009 recession and its aftermath due to an unfavorable lending environment to engage in home renovations. These conditions will improve through 2020 and drive growth for the replacement of older or worn roofs.

Asphalt shingles remain dominant material

Asphalt shingles are the dominant roofing material used in the residential market. Homeowners prefer these products based on their favorable appearance and mod- est cost. Laminated asphalt shingles, which have sup- planted conventional three-tab shingles as the leading product type installed in the US, will continue to see gains through 2020. Laminated shingles offer damage resistance against high winds and impact promoting their use in coastal regions that experience intense storm activity.

Regional & material considerations

In the South and West, building codes specify the use of cool roofing to reduce energy consumption. Products that meet these code requirements (light-colored and reflective roofing) will see faster demand gains. Strong growth in housing starts and population in the South and West will boost gains for metal roofing products and roofing tiles. Aesthetic appeal and the heavy weight -- thus greater resistance to wind uplift -- of these products hikes their use in coastal areas. Demand for these products will also be spurred by their suitability as cool roofing materials because of their ability to reflect sunlight.

Natural slate and polymer products will see strong growth as homeowners look to enhance the exterior appearance of their homes. Low-slope roofing products, such as bituminous membranes, will post above-average demand gains through 2020, boosted by rising multifamily housing starts and continuing efforts to refurbish and repair older properties by replacing older and worn roofing.

Study coverage

Residential Roofing presents historical demand data (2005, 2010 and 2015) plus forecasts (2020 and 2025) by product (steep-slope metal, asphalt shingles, roofing tile, low-slope roofing, wood shingles and shakes), market (new, reroofing) and US region. The study also considers key market environment factors, assesses the industry structure, evaluates company market share and profiles US industry players.

Freedonia's market research studies provide timely access to reliable, unbiased analysis from which to benchmark performance and answer critical questions: Is your business growing faster or slower than the overall market? Is your organization gaining or losing market share? Which products and markets are the most desirable to explore for expansion? Are there industry trends or competitor activities that present a threat or opportunity to your business?

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Purchase Residential Roofing by the Section

  1. Residential Roofing

    $4,900.00

    1. 1 INTRODUCTION

      $197.00

    2. 2 EXECUTIVE SUMMARY

      $207.00

      1. Table | RESIDENTIAL ROOFING DEMAND BY PRODUCT & APPLICATION

    3. 3 MARKET ENVIRONMENT

      $1,915.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Outlook

        $281.00

        1. Table | MACROECONOMIC INDICATORS

      3. 3.3 Demographic Trends

        $365.00

        1. Table | POPULATION & HOUSEHOLDS

      4. 3.4 Consumer Trends

        $417.00

        1. 3.4.1 Consumer Spending

          $149.00

          1. Table | PERSONAL CONSUMPTION EXPENDITURES

        2. 3.4.2 Consumer Financing

          $240.00

          1. Table | CONSUMER FINANCING ENVIRONMENT, 2005-2015

      5. 3.5 Residential Building Outlook

        $787.00

        1. 3.5.1 New Construction

          $156.00

          1. Table | RESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES

        2. 3.5.2 Housing Starts

          $302.00

          1. Table | NEW HOUSING INDICATORS

        3. 3.5.3 Housing Stock

          $190.00

          1. Table | HOUSING STOCK BY TYPE

          2. CHART II-1 YEAR OF CONSTRUCTION OF HOUSING STOCK, 2015

        4. 3.5.4 Improvements & Repairs

          $113.00

          1. Table | RESIDENTIAL IMPROVEMENT & REPAIR EXPENDITURES

    4. 4 GENERAL ROOFING TRENDS

      $746.00

      1. 4.1 Roofing Market Outlook

        $112.00

        1. Table | ROOFING DEMAND BY CONSTRUCTION SECTOR

        2. CHART III-1 ROOFING DEMAND BY CONSTRUCTION SECTOR, 2005-2025

      2. 4.2 Pricing Trends

        $124.00

        1. CHART III-2 HISTORICAL DRIVERS OF RESIDENTIAL ROOFING PRICING TRENDS, 2005-2015

        2. Table | SELECTED RESIDENTIAL ROOFING PRODUCT PRICES

      3. 4.3 International Activity & Foreign Trade

        $117.00

        1. Table | US RESIDENTIAL ROOFING PRODUCTS FOREIGN TRADE

      4. 4.4 Regulatory & Environmental Considerations

        $392.00

        1. 4.4.1 Building Codes

          $182.00

        2. 4.4.2 LEED

          $95.00

        3. 4.4.3 ENERGY STAR

          $82.00

        4. 4.4.4 Cool Roofing

          $82.00

    5. 5 RESIDENTIAL ROOFING OVERVIEW

      $1,016.00

      1. 5.1 Product Types

        $204.00

        1. Table | RESIDENTIAL ROOFING DEMAND BY SLOPE

        2. 5.1.1 Steep-Slope

          $82.00

        3. 5.1.2 Low-Slope

          $82.00

      2. 5.2 Historical Market Volatility

        $213.00

        1. Table | RESIDENTIAL ROOFING MARKET, 2005-2015

        2. CHART IV-1 RESIDENTIAL ROOFING DEMAND, 2005-2015

      3. 5.3 Key Product Trends

        $194.00

        1. 5.3.1 Continuing Popularity of Laminated Asphalt Shingles

          $82.00

        2. 5.3.2 Cool Roofing Product Installations

          $82.00

        3. 5.3.3 Storm-Resistant Roofing

          $82.00

      4. 5.4 Key Drivers of Demand

        $269.00

        1. 5.4.1 Rising New Housing Activity

          $82.00

        2. 5.4.2 Reroofing Activity

          $82.00

        3. 5.4.3 Storm-Related Reroofing Activity

          $106.00

          1. CHART IV-2 WEATHER-RELATED REROOFING AS A SHARE OF TOTAL REROOFING DEMAND, 2005-2016

        4. 5.4.4 Increasing Use of More Durable Materials

          $82.00

      5. 5.5 Installation Costs

        $134.00

        1. Table | INSTALLATION COSTS OF SELECTED RESIDENTIAL ROOFING PRODUCTS

    6. 6 ASPHALT SHINGLES

      $945.00

      1. 6.1 Product Overview

        $85.00

      2. 6.2 Demand by Type

        $241.00

        1. Table | ASPHALT SHINGLE DEMAND BY PRODUCT TYPE

        2. CHART V-1 MARKET PENETRATION OF LAMINATED ASPHALT SHINGLES IN AREA TERMS, 2005-2025

        3. 6.2.1 Laminated Asphalt Shingles

          $116.00

          1. CHART V-2 ADVANTAGES & DISADVANTAGES OF LAMINATED ASPHALT SHINGLES

        4. 6.2.2 Conventional

          $82.00

      3. 6.3 Demand by Region

        $168.00

        1. Table | ASPHALT SHINGLE DEMAND BY REGION

        2. CHART V-3 ASPHALT SHINGLE MARKET SHARES BY REGION, 2005-2025

      4. 6.4 Demand by Market

        $148.00

        1. Table | ASPHALT SHINGLE DEMAND BY MARKET

      5. 6.5 Product Development Efforts

        $239.00

        1. Table | SELECTED NEW ASPHALT SHINGLE PRODUCT OFFERINGS

      6. 6.6 Market Share

        $82.00

        1. CHART V-4 RESIDENTIAL ASPHALT SHINGLE MARKET SHARE, 2015

    7. 7 STEEP-SLOPE METAL ROOFING

      $863.00

      1. 7.1 Product Overview

        $144.00

        1. CHART VI-1 ADVANTAGES & DISADVANTAGES OF METAL ROOFING

      2. 7.2 Demand by Type

        $285.00

        1. Table | STEEP-SLOPE METAL ROOFING DEMAND BY PRODUCT TYPE

        2. 7.2.1 Tiles

          $88.00

        3. 7.2.2 Shingles

          $90.00

        4. 7.2.3 Other

          $82.00

      3. 7.3 Demand by Region

        $153.00

        1. Table | STEEP-SLOPE METAL ROOFING DEMAND BY REGION

        2. CHART VI-2 METAL ROOFING MARKET SHARE BY REGION, 2005-2025

      4. 7.4 Demand by Market

        $91.00

        1. Table | STEEP-SLOPE METAL ROOFING DEMAND BY MARKET

      5. 7.5 Product Development Overview

        $90.00

      6. 7.6 Market Share

        $99.00

        1. CHART VI-3 STEEP-SLOPE METAL ROOFING PRODUCTS MARKET SHARE, 2015

    8. 8 ROOFING TILE

      $799.00

      1. 8.1 Product Overview

        $110.00

      2. 8.2 Demand by Type

        $179.00

        1. Table | ROOFING TILE DEMAND BY PRODUCT TYPE

        2. 8.2.1 Concrete

          $82.00

          1. CHART VII-1 ADVANTAGES & DISADVANTAGES OF CONCRETE ROOFING TILES

        3. 8.2.2 Clay

          $91.00

          1. CHART VII-2 ADVANTAGES & DISADVANTAGES OF CLAY ROOFING TILES

      3. 8.3 Demand by Region

        $253.00

        1. Table | ROOFING TILE DEMAND BY REGION

        2. CHART VII-3 ROOFING TILE MARKET SHARE BY REGION, 2005-2025

        3. CHART VII-4 LEADING STATE MARKETS FOR ROOFING TILE, 2015

      4. 8.4 Demand by Market

        $118.00

        1. Table | ROOFING TILE DEMAND BY MARKET

      5. 8.5 Product Development Efforts

        $82.00

      6. 8.6 Market Share

        $82.00

        1. CHART VII-5 ROOFING TILE MARKET SHARE, 2015

    9. 9 WOOD SHINGLES & SHAKES

      $589.00

      1. 9.1 Product Overview

        $91.00

        1. CHART VIII-1 ADVANTAGES & DISADVANTAGES OF WOOD SHINGLE & SHAKE ROOFING

      2. 9.2 Demand by Type

        $201.00

        1. Table | WOOD SHINGLE & SHAKE DEMAND BY PRODUCT TYPE

        2. 9.2.1 Shingles

          $82.00

        3. 9.2.2 Shakes

          $82.00

      3. 9.3 Demand by Region

        $156.00

        1. Table | WOOD SHINGLE & SHAKE DEMAND BY REGION

        2. CHART VIII-2 WOOD SHINGLE & SHAKE ROOFING MARKET SHARE BY REGION, 2005-2025

        3. CHART VIII-3 LEADING STATE MARKETS FOR WOOD SHINGLE & SHAKE ROOFING, 2015

      4. 9.4 Demand by Market

        $82.00

        1. Table | WOOD SHINGLE & SHAKE DEMAND BY MARKET

      5. 9.5 Product Development Efforts

        $82.00

      6. 9.6 Market Share

        $82.00

        1. CHART VIII-4 WOOD SHINGLE & SHAKE ROOFING MARKET SHARE, 2015

    10. 10 OTHER STEEP-SLOPE ROOFING PRODUCTS

      $606.00

      1. 10.1 Product Overview

        $82.00

      2. 10.2 Demand by Type

        $367.00

        1. Table | OTHER STEEP-SLOPE ROOFING PRODUCT DEMAND BY PRODUCT TYPE

        2. 10.2.1 Polymer

          $82.00

          1. CHART IX-1 ADVANTAGES & DISADVANTAGES OF POLYMER ROOFING

        3. 10.2.2 Slate

          $82.00

          1. CHART IX-2 ADVANTAGES & DISADVANTAGES OF SLATE ROOFING

        4. 10.2.3 All Other

          $179.00

      3. 10.3 Demand by Region

        $85.00

        1. Table | OTHER STEEP-SLOPE ROOFING PRODUCT DEMAND BY REGION

      4. 10.4 Demand by Market

        $82.00

        1. Table | OTHER STEEP-SLOPE ROOFING PRODUCT DEMAND BY MARKET

      5. 10.5 Market Share

        $82.00

    11. 11 LOW-SLOPE ROOFING PRODUCTS

      $800.00

      1. 11.1 Product Overview

        $82.00

      2. 11.2 Demand by Type

        $396.00

        1. Table | LOW-SLOPE ROOFING PRODUCT DEMAND BY TYPE

        2. 11.2.1 Bituminous

          $229.00

          1. CHART X-1 ADVANTAGES & DISADVANTAGES OF BITUMINOUS LOW-SLOPE ROOFING

          2. CHART X-2 BITUMINOUS LOW-SLOPE ROOFING PRODUCT CHARACTERISTICS

        3. 11.2.2 Other Low-Slope Roofing Products

          $119.00

          1. CHART X-3 CHARACTERISTICS OF OTHER LOW-SLOPE RESIDENTIAL ROOFING PRODUCTS

      3. 11.3 Demand by Region

        $114.00

        1. Table | LOW-SLOPE ROOFING PRODUCT DEMAND BY REGION

      4. 11.4 Demand by Market

        $82.00

        1. Table | LOW-SLOPE ROOFING PRODUCT DEMAND BY MARKET

      5. 11.5 Product Development Efforts

        $96.00

      6. 11.6 Market Share

        $82.00

    12. 12 MARKETS

      $1,352.00

      1. 12.1 General

        $129.00

        1. Table | RESIDENTIAL ROOFING DEMAND BY MARKET

        2. CHART XI-1 KEY DRIVERS OF RESIDENTIAL ROOFING DEMAND BY MARKET

      2. 12.2 New

        $322.00

        1. 12.2.1 Market Forecast

          $82.00

          1. Table | NEW RESIDENTIAL ROOFING DEMAND BY PRODUCT TYPE

        2. 12.2.2 Demand by Slope

          $109.00

        3. 12.2.3 Demand by Region

          $116.00

          1. Table | NEW RESIDENTIAL ROOFING DEMAND BY REGION

      3. 12.3 Reroofing

        $422.00

        1. 12.3.1 Market Forecast

          $103.00

          1. Table | RESIDENTIAL REROOFING DEMAND BY PRODUCT TYPE

        2. 12.3.2 Demand by Slope

          $129.00

        3. 12.3.3 Demand by Region

          $158.00

          1. Table | RESIDENTIAL REROOFING DEMAND BY REGION

      4. 12.4 Demand by Housing Type

        $478.00

        1. Table | RESIDENTIAL ROOFING DEMAND BY HOUSING TYPE

        2. 12.4.1 Single-Family

          $157.00

          1. Table | SINGLE-FAMILY HOUSING ROOFING DEMAND BY APPLICATION & PRODUCT

        3. 12.4.2 Multifamily

          $169.00

          1. Table | MULTIFAMILY HOUSING ROOFING DEMAND BY APPLICATION & PRODUCT

        4. 12.4.3 Manufactured Housing

          $87.00

          1. Table | MANUFACTURED HOUSING ROOFING DEMAND BY APPLICATION & PRODUCT

    13. 13 REGIONS

      $2,124.00

      1. 13.1 General

        $82.00

      2. 13.2 Regional Demographic & Economic Trends

        $994.00

        1. 13.2.1 Population Patterns

          $258.00

          1. Table | POPULATION BY REGION

        2. 13.2.2 Economic Outlook

          $224.00

          1. Table | GROSS DOMESTIC PRODUCT BY REGION

        3. 13.2.3 Regional Construction

          $189.00

          1. Table | CONSTRUCTION EXPENDITURES BY REGION

        4. 13.2.4 Housing Trends

          $266.00

          1. Table | REGIONAL HOUSING INDICATORS

      3. 13.3 Regional Residential Roofing Demand

        $1,069.00

        1. Table | RESIDENTIAL ROOFING DEMAND BY REGION

        2. CHART XII-1 RESIDENTIAL ROOFING DEMAND BY REGION, 2015

        3. 13.3.1 Northeast

          $213.00

          1. Table | NORTHEAST: RESIDENTIAL ROOFING DEMAND BY SUBREGION & PRODUCT

        4. 13.3.2 Midwest

          $259.00

          1. Table | MIDWEST: RESIDENTIAL ROOFING DEMAND BY SUBREGION & PRODUCT

        5. 13.3.3 South

          $233.00

          1. Table | SOUTH: RESIDENTIAL ROOFING DEMAND BY SUBREGION & PRODUCT

        6. 13.3.4 West

          $230.00

          1. Table | WEST: RESIDENTIAL ROOFING DEMAND BY SUBREGION & PRODUCT

    14. 14 DISTRIBUTION CHANNELS

      $770.00

      1. 14.1 Overview

        $82.00

        1. CHART XIII-1 US RESIDENTIAL ROOFING DISTRIBUTION CHANNELS MARKET SHARE, 2015

      2. 14.2 Specialty Retailers

        $370.00

        1. CHART XIII-2 US SPECIALTY ROOFING RETAILERS MARKET SHARE, 2015

        2. 14.2.1 ABC Supply

          $92.00

        3. 14.2.2 Beacon Roofing Supply

          $82.00

        4. 14.2.3 Allied Building Products

          $82.00

        5. 14.2.4 SRS Distribution

          $82.00

      3. 14.3 Other Distributors

        $227.00

        1. 14.3.1 Building Materials Distributors

          $116.00

        2. 14.3.2 Independent Distributors

          $82.00

      4. 14.4 Direct Sales

        $82.00

      5. 14.5 Mass Merchandisers

        $82.00

    15. 15 INDUSTRY STRUCTURE

      $807.00

      1. 15.1 General

        $176.00

        1. Table | US RESIDENTIAL ROOFING SALES BY COMPANY, 2015

      2. 15.2 Market Share

        $238.00

        1. CHART XIV-1 US RESIDENTIAL ROOFING MARKET SHARE, 2015

      3. 15.3 Competitive Strategies

        $82.00

      4. 15.4 Manufacturing

        $82.00

      5. 15.5 Marketing

        $110.00

      6. 15.6 Mergers & Acquisitions

        $108.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      7. 15.7 Cooperative Agreements

        $82.00

      8. 15.8 Key Participants in the Residential Roofing Industry

        $82.00

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