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This study analyzes US roofing demand by product, application (new vs. reroofing), market, slope (steep-slope vs. low slope), installation type (self-adhesive membranes, mechanically attached), and US geographic region. Demand is provided in both area terms (squares) and value terms (US dollars).

Roofing product demand is segmented by the following product types:

  • asphalt shingles
    • standard laminated
    • high-performance laminated
    • three-tab
  • metal roofing
    • standing seam
    • shingles, shakes, and tiles
    • corrugated panels and other metal roofing
  • bituminous roofing
    • polymer-modified bitumen membranes, e.g., atactic polypropylene (APP) and styrene-butadiene-styrene (SBS) and other membranes
    • standard roofing felts
  • plastic single-ply roofing
    • thermoplastic polyolefin (TPO)
    • polyvinyl chloride (PVC)
    • other plastic membranes (e.g., ethylene copolymers, chlorinated polyethylene, ethylene interpolymers, nitrile alloy, and tripolymer alloy)
  • rubber single-ply roofing
    • ethylene propylene diene monomer (EPDM)
    • other rubber formulations, such as neoprene rubber, chlorosulfonated polyethylene (CSPE), and butyl
  • roofing tile
    • concrete
    • clay and porcelain
  • wood shingles and shakes
  • other small volume roofing products
    • spray polyurethane foam (SPF)
    • composite (polymer)/synthetic shingles, shakes, and tiles
    • slate
    • liquid-applied roof coatings used as primary roofing
    • tensioned fabric
    • vegetative/green roofing
    • solar roofing
    • all other roofing (e.g., corrugated asphalt panels, concrete panels, glass panels)

Roofing shipments, imports, and exports are also shown at the aggregate level in millions of dollars. Average product prices (at the manufacturers’ level) and installation costs are provided for major product types in dollars per square.

Excluded from the scope of the study are such related products as:

  • roofing underlays
  • flashings
  • coatings used as repair and restorative compounds and not used as a structure’s primary roofing material
  • roof-mount solar panels
  • mopping asphalts, granules, and ballast used during the installation of bituminous roofs
  • prefabricated roof trusses and other structural supports
  • roof decking materials (e.g., plywood and other engineered wood materials, concrete, metal)

Demand for roofing in the residential market is also analyzed by housing type:

  • single-family housing
  • multifamily housing
  • manufactured housing

Excluded from the definition of residential buildings are housing units located in a structure whose primary purpose is something other than habitation. Thus, a small living space contained in a larger retail facility would be classified as part of a retail building and not a residential building

Demand for commercial roofing is analyzed by building type:

  • office, retail, and lodging
  • institutional
  • industrial
  • transportation and other (including civic centers; courthouses; government administrative and public safety facilities; post offices; agriculture facilities; and recreational facilities)

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