Siding in the US by Material, Market and Region, 17th Edition

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Featuring 51 tables and 36 figures – now available in Excel and Powerpoint!

Growth in Building Construction Activity to Boost Siding Demand Gains

Siding

Advances will be driven by increases in new housing completions, especially in the South and West. A rise in residential re-siding projects will further support growth. In the commercial segment, an expansion in nonresidential construction spending will boost siding demand for offices, restaurants, hotels, and retail stores.

Key Findings in the Siding Study:

Vinyl Siding to Continue to Account for Largest Share of Siding Demand

Vinyl will remain the leading siding material due to its continued popularity in the single-family housing market. Homes are often constructed using vinyl siding because of its low cost. Additionally, wood-like vinyl siding is popular because it resembles natural wood siding but is more durable and has fewer maintenance requirements. The large stock of homes with vinyl siding also will support replacement demand, as homeowners often replace their existing siding with the same materials.

Fiber Cement Expected to Gain Siding Market Share

Fiber cement is projected to increase its share of the siding market going forward, as consumers increasingly opt for this material because of its durability and ability to mimic the appearance of higher cost materials. In addition to natural wood, this includes brick and stone siding, which vinyl is unable to mimic. Additional improvements in fiber cement product design will allow even better imitation of products like cedar shakes or lap panels, further boosting share gains.

Stucco Siding to Register the Fastest Increases

Stucco siding is forecast to register the fastest percentage gains through 2021, driven by growth in building construction expenditures, particularly in the West and parts of the South, where the material is most popular because of a long tradition of use on buildings that demonstrate a Spanish colonial influence. Stucco will also gain market share because of its low cost and minimal maintenance requirements.

Siding

Residential Market to be Faster Growing

The residential market will post larger gains through 2021 than the commercial market in both volume and value terms. Advances will be driven by growth in new single-family housing construction. Additionally, a rise in the number of home renovation projects will boost product demand, as homeowners replace damaged siding or switch to more durable, low-maintenance siding materials. Growth will benefit in particular suppliers of vinyl, fiber cement, and stucco siding, which account for two-thirds of the residential market total.

Definitions

Square:Unit of measure used in the construction industry; one square equals 100 square feet

Residential: Encompasses conventional single-family houses, multifamily structures (e.g., apartments), and manufactured housing

Commercial: Consists of institutional buildings (e.g., healthcare and educational facilities, religious establishments); office and commercial structures (e.g., office buildings, retail establishments, hospitality facilities, warehousing and storage facilities not located on industrial sites, and other commercial structures such as banks and theaters); industrial facilities (e.g., manufacturing plants and associated offices); and other nonresidential structures such as airport and bus terminals, recreational buildings, police stations, fire stations, and prisons

New Construction: The installation of siding on entirely new residential or commercial structures

Re-siding: Comprises both the replacement of existing siding that is damaged or has become worn, and the installation of new siding generated through the addition or remodeling of a building

Siding

Study Coverage

This study presents historical demand (2006, 2011, and 2016) and forecasts for 2021 by material type (vinyl, fiber cement, stucco, wood, brick, concrete and stone, metal panels, other), market (new residential, residential improvement and repair, new commercial, commercial improvement and repair), and Census region (Northeast, Midwest, South, West). The study also evaluates company market share and provides analysis on industry competitors including Acme Brick, Associated Materials, Boral, Forterra, James Hardie, Louisiana-Pacific, NCI Building Systems, Ply Gem, Saint-Gobain, and Westlake Chemical.

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  1. Siding in the US by Material, Market and Region, 17th Edition

    $5,600.00

    1. 1 EXECUTIVE SUMMARY

      $214.00

      1. Figure 1-1 | Key Trends in the US Siding Market

    2. 2 OVERVIEW

      $1,435.00

      1. 2.1 Key Findings

        $82.00

        1. Figure 2-1 | US Siding Market Overview

      2. 2.2 Demand & Supply Forecasts

        $128.00

        1. Table | Siding Supply & Demand, 2006 - 2021

      3. 2.3 Foreign Trade

        $126.00

      4. 2.4 Historical Market Trends

        $166.00

        1. Table | Historical Siding Demand Trends, 2006 - 2016

        2. Figure 2-2 | US Siding Market, 2006 - 2016

      5. 2.5 Regulatory & Environmental Trends

        $547.00

        1. 2.5.1 Overview

          $98.00

        2. 2.5.2 Environmental Issues

          $131.00

        3. 2.5.3 Green Building Standards

          $107.00

        4. 2.5.4 Recycling

          $88.00

        5. 2.5.5 Other Regulatory Issues

          $120.00

      6. 2.6 Pricing Trends

        $130.00

        1. Table | Siding Pricing Trends, 2006 - 2021

      7. 2.7 Materials & Technology Trends

        $280.00

        1. 2.7.1 Overview

          $82.00

        2. 2.7.2 Improved Product Performance

          $82.00

        3. 2.7.3 Products that Mimic Other Materials

          $189.00

    3. 3 MATERIALS

      $4,375.00

      1. 3.1 Key Findings

        $82.00

        1. Figure 3-1 | Siding Materials: Key Trends, 2016 -- 2021

      2. 3.2 Siding Demand by Material

        $341.00

        1. 3.2.1 Volume Demand Outlook

          $195.00

          1. Table | Siding Demand by Material, 2006 - 2021

          2. Figure 3-2 | Siding Volume Demand by Material, 2016

        2. 3.2.2 Value Demand Outlook

          $144.00

          1. Table | Siding Demand by Material, 2006 - 2021

          2. Figure 3-3 | Siding Value Demand by Material, 2016

      3. 3.3 Vinyl Siding

        $504.00

        1. 3.3.1 Demand Outlook

          $146.00

          1. Table | Vinyl Siding Demand, 2006 - 2021

          2. Figure 3-4 | Vinyl Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.3.2 Forecast for Key Markets

          $193.00

          1. Table | Vinyl Siding Demand by Market, 2006 - 2021

          2. Figure 3-5 | Vinyl Siding Demand by Market, 2006 - 2016

        3. 3.3.3 Leading Suppliers

          $164.00

          1. Figure 3-6 | Vinyl Siding Market Share, 2016

      4. 3.4 Fiber Cement

        $465.00

        1. 3.4.1 Demand Outlook

          $159.00

          1. Table | Fiber Cement Outlook, 2006 - 2021

          2. Figure 3-7 | Fiber Cement Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.4.2 Forecast for Key Markets

          $198.00

          1. Table | Fiber Cement Siding Demand by Market, 2006 - 2021

          2. Figure 3-8 | Fiber Cement Demand by Market, 2006 - 2016

        3. 3.4.3 Leading Suppliers

          $107.00

          1. Figure 3-9 | Fiber Cement Siding Market Share by Company, 2016

      5. 3.5 Stucco

        $379.00

        1. 3.5.1 Demand Outlook

          $133.00

          1. Table | Stucco Demand, 2006 - 2021

          2. Figure 3-10 | Stucco Percentage of Overall Siding Demand, 2016 - 2021

        2. 3.5.2 Forecast for Key Markets

          $172.00

          1. Table | Stucco Siding Demand by Market, 2006 - 2021

          2. Figure 3-11 | Stucco Demand by Market, 2006 - 2016

        3. 3.5.3 Leading Suppliers

          $82.00

      6. 3.6 Wood

        $621.00

        1. 3.6.1 Demand Outlook

          $120.00

          1. Table | Wood Siding Demand, 2006 - 2021

          2. Figure 3-12 | Wood Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.6.2 Forecast by Product

          $176.00

          1. Table | Wood Siding Demand by Product, 2006 - 2021

        3. 3.6.3 Forecast for Key Markets

          $215.00

          1. Table | Wood Siding Demand by Market, 2006 - 2021

          2. Figure 3-13 | Wood Siding Demand by Market, 2006 - 2016

        4. 3.6.4 Leading Suppliers

          $109.00

      7. 3.7 Brick

        $503.00

        1. 3.7.1 Demand Outlook

          $186.00

          1. Table | Brick Siding Demand, 2006 - 2021

          2. Figure 3-14 | Brick Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.7.2 Forecast for Key Markets

          $193.00

          1. Table | Brick Siding Demand by Market, 2006 - 2021

          2. Figure 3-15 | Brick Siding Demand Growth by Market, 2006 - 2021

        3. 3.7.3 Leading Suppliers

          $124.00

      8. 3.8 Concrete & Stone

        $510.00

        1. 3.8.1 Demand Outlook

          $175.00

          1. Table | Concrete & Stone Siding Demand, 2006 - 2021

          2. Figure 3-16 | Concrete & Stone Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.8.2 Forecast for Key Markets

          $215.00

          1. Table | Concrete & Stone Siding Demand by Market, 2006 - 2021

          2. Figure 3-17 | Concrete & Stone Siding Demand by Market, 2006 - 2016

        3. 3.8.3 Leading Suppliers

          $119.00

      9. 3.9 Metal Panels

        $401.00

        1. 3.9.1 Demand Outlook

          $140.00

          1. Table | Metal Panel Siding Demand, 2006 - 2021

          2. Figure 3-18 | Metal Panel Siding Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.9.2 Forecast for Key Markets

          $200.00

          1. Table | Metal Panel Siding Demand by Market, 2006 - 2021

          2. Figure 3-19 | Metal Panel Siding Demand by Market, 2006 - 2016

        3. 3.9.3 Leading Suppliers

          $82.00

      10. 3.10 Other Siding

        $591.00

        1. 3.10.1 Demand Outlook

          $107.00

          1. Table | Other Siding Demand, 2006 - 2021

          2. Figure 3-20 | Other Siding Percentage of Overall Siding Demand, 2006 - 2021

        2. 3.10.2 Forecast by Product

          $197.00

          1. Table | Other Siding Demand by Product, 2006 - 2021

        3. 3.10.3 Forecast for Key Markets

          $177.00

          1. Table | Other Siding Demand by Market, 2006 - 2021

          2. Figure 3-21 | Other Siding Demand Growth by Market, 2006 - 2016

        4. 3.10.4 Leading Suppliers

          $109.00

    4. 4 MARKETS

      $2,740.00

      1. 4.1 Key Findings

        $82.00

        1. Figure 4-1 | Siding Market Overview

      2. 4.2 Siding Demand by Market

        $132.00

        1. Table | Siding Demand by Market, 2006 - 2021

        2. Figure 4-2 | Siding Demand by Market, 2016

      3. 4.3 Residential Buildings

        $1,393.00

        1. 4.3.1 Residential Market Outlook

          $82.00

          1. Figure 4-3 | Residential Siding Versus Commercial Siding Volume Demand Growth, 2006 - 2016

        2. 4.3.2 Demand by Material

          $251.00

          1. Table | Residential Siding Demand by Material, 2006 - 2021

          2. Figure 4-4 | Vinyl & Fiber Cement Siding Share of Residential Siding Market, 2006 - 2021

        3. 4.3.3 Demand by Application

          $595.00

          1. Table | Residential Siding Demand by Application, 2006 - 2021

          2. Table | New Residential Siding Demand by Material, 2006 - 2021

          3. Figure 4-5 | Residential Siding Demand Growth Versus New Housing Completions Growth, 2006 - 2016

          4. Table | Residential Improvement & Repair Siding Demand by Material, 2006 - 2021

        4. 4.3.4 Demand by Housing Type

          $498.00

          1. Table | Residential Siding Demand by Housing Type, 2006 - 2021

      4. 4.4 Commercial Buildings

        $1,165.00

        1. 4.4.1 Commercial Market Outlook

          $82.00

          1. Figure 4-6 | Commercial Siding Demand Versus Nonresidential Building Construction Expenditures, 2006 - 2016

        2. 4.4.2 Demand by Material

          $186.00

          1. Table | Commercial Siding Demand by Material, 2006 - 2021

        3. 4.4.3 Demand by Application

          $559.00

          1. Table | Commercial Siding Demand by Application, 2006 - 2021

          2. Table | New Commercial Siding by Material, 2006 - 2021

          3. Table | Commercial Improvement & Repair Siding Demand, 2006 - 2021

        4. 4.4.4 Demand by Building Type

          $351.00

          1. Table | Commercial Siding Demand by Building Type, 2016 - 2021

    5. 5 REGIONS

      $1,796.00

      1. 5.1 Key Findings

        $82.00

        1. Figure 5-1 | Siding Regional Overview

      2. 5.2 Regional Demand for Siding

        $138.00

        1. Table | Siding Demand by Region, 2006 - 2021

        2. Figure 5-2 | Siding Demand by Region, 2016

      3. 5.3 Northeast

        $339.00

        1. 5.3.1 Northeast: Regional Overview

          $109.00

          1. Table | Northeast Siding Demand by Market, 2006 - 2021

        2. 5.3.2 Northeast: Demand by Material

          $82.00

          1. Table | Northeast: Siding Demand by Material, 2006 - 2021

        3. 5.3.3 Northeast: Demand by Subregion

          $150.00

          1. Table | Northeast: Siding Demand by Subregion, 2006 - 2021

      4. 5.4 Midwest

        $359.00

        1. 5.4.1 Midwest: Regional Overview

          $98.00

          1. Table | Midwest: Siding Demand by Market, 2006 - 2021

        2. 5.4.2 Midwest: Demand by Material

          $85.00

          1. Table | Midwest: Siding Demand by Material, 2006 - 2021

        3. 5.4.3 Midwest: Demand by Subregion

          $176.00

          1. Table | Midwest: Siding Demand by Subregion, 2006 - 2021

      5. 5.5 South

        $516.00

        1. 5.5.1 South: Regional Overview

          $101.00

          1. Table | South: Siding Demand by Market, 2006 - 2021

        2. 5.5.2 South: Demand by Material

          $120.00

          1. Table | South: Siding Demand by Material, 2006 - 2021

        3. 5.5.3 South: Siding Demand by Subregion

          $295.00

          1. Table | South: Siding Demand by Subregion, 2006 - 2021

      6. 5.6 West

        $400.00

        1. 5.6.1 West: Regional Overview

          $125.00

          1. Table | West: Siding Demand by Market, 2006 - 2021

        2. 5.6.2 West: Demand by Material

          $103.00

          1. Table | West: Siding Demand by Material, 2006 - 2021

        3. 5.6.3 West: Siding Demand by Subregion

          $171.00

          1. Table | West: Siding Demand by Subregion, 2006 - 2021

    6. 6 INDUSTRY STRUCTURE

      $3,547.00

      1. 6.1 Key Findings & Industry Composition

        $160.00

        1. Table | Selected US Siding Sales by Manufacturer, 2016

      2. 6.2 Market Share

        $718.00

        1. Figure 6-1 | US Siding Market Share, 2016

        2. Figure 6-2 | Leading US Siding Supplier, 2016

        3. Figure 6-3 | Second Leading US Siding Supplier, 2016

        4. Figure 6-4 | Third Leading US Siding Supplier, 2016

        5. Figure 6-5 | Fourth Leading US Siding Supplier, 2016

        6. Figure 6-6 | Fifth Leading US Siding Supplier, 2016

      3. 6.3 Manufacturing

        $180.00

      4. 6.4 Marketing

        $133.00

      5. 6.5 Distribution

        $172.00

      6. 6.6 Cooperative Agreements

        $167.00

        1. Table | Selected Cooperative Agreements

      7. 6.7 Acquisitions & Divestitures

        $137.00

        1. Table | Selected Acquisitions & Divestitures

      8. 6.8 List of Industry Participants

        $1,879.00

    7. 7 APPENDIX

      $1,590.00

      1. 7.1 Scope

        $247.00

        1. Table | Study Scope: US Geographic Regions & Subregions

        2. Table | Relevant Industry Codes

      2. 7.2 Methodology

        $82.00

      3. 7.3 Definitions

        $224.00

      4. 7.4 Related Freedonia Group Studies

        $82.00

      5. 7.5 Sources

        $82.00

      6. 7.6 Abbreviations

        $82.00

        1. Table | Abbreviations & Acronyms Used in Study

      7. 7.7 Macroeconomic Assumptions

        $878.00

        1. 7.7.1 Economic Environment

          $194.00

          1. Table | Macroeconomic Indicators, 2006 - 2021

          2. Figure 7-1 | Annual Growth in Real GDP, 2000 - 2016, Compared to 1980 - 2005 Average

        2. 7.7.2 Building Construction

          $121.00

          1. Table | Building Construction Expenditures, 2006 - 2021

        3. 7.7.3 Residential Construction

          $143.00

          1. Table | Residential Construction Expenditures, 2006 - 2021

        4. 7.7.4 Residential Improvements & Repairs

          $110.00

          1. Table | Residential Improvement & Repair Expenditures, 2006 - 2021

        5. 7.7.5 Nonresidential Building Construction

          $197.00

          1. Table | Nonresidential Building Construction Expenditures, 2006 - 2021

        6. 7.7.6 Nonresidential Building Improvements & Repairs

          $102.00

          1. Table | Nonresidential Building Improvement & Repair Expenditures, 2006 - 2021

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