Eating Trends: Meat, Dairy, Vegetarian, and Vegan

Report Overview

This Eating Trends report provides a topline data overview of continuity and changes in U.S. consumer retail shopping patterns for meat products, dairy products, and meat & dairy alternatives. The purchasing, demographic, and psychograhic data presented draw on the MRI-Simmons national consumer survey series, primarily referencing the Spring 2019 survey release, but also providing for historical perspective selected data back through Spring 2009.

What's in This Report?

Trended data and current key demographics are provided for the following topics:

• Household use of beef, lamb, veal, chicken, turkey, seafood, and other meat products (including bacon, sausage, jerky, and more)
• Household use of dairy products including cheese, butter, milk, ice cream, yogurt, sour cream, coffee creamers and more
• Consumer attitudes toward healthy eating and living
• Food and beverage product use among vegetarians
• Household use of meat alternatives, including veggie burgers, tofu, pizza, and more
• Household use of dairy alternatives, including soy milk and almond milk

This Eating Trends report presents 77 slides containing data overview of retail shopping patterns and impactful trends for meat products, dairy products, and meat and dairy alternatives.

Household use is presented for the following topics:

• beef, lamb, veal, chicken, turkey, seafood, and other meat products (including bacon, sausage, jerky, and more)
• dairy products including cheese, butter, milk, ice cream, yogurt, sour cream, coffee creamers and more
• meat alternatives, including veggie burgers, tofu, pizza, and more
• dairy alternatives, including soy milk and almond milk

Other important topics include:

• Attitudes regarding healthy eating
• Product use among vegetarians