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Freedonia Market Research Packaged Facts Pet Population and Ownership Trends in the U.S., 6th Edition

Pet Population and Ownership Trends in the U.S., 6th Edition

Industry Reports, United States

Report Overview

Pet Population and Ownership Trends in the U.S., 6th Ed.

In the wake of COVID-19, pet ownership rates in the U.S. have plateaued. The percentage of U.S. households owning pets slipped slightly from 54% in 2018 to 52% in 2022, for a current total of 68 million pet-owning households.

There is no debate over a pandemic-fueled spike in pet care spending in recent years, and a pet adoption bump did occur in response to the sudden stay-at-home/work-from-home dynamics of this COVID-19 era. Nonetheless, as detailed in this report from pet market research leader Packaged Facts, the peak years of pet population gains occurred in the middle of the past decade, rather than post-COVID in the early 2020s.

Table of Contents

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What's in This Report?

Focusing on dogs and cats, Pet Population and Ownership Trends in the U.S. provides a comprehensive and up-to-date analysis of pet ownership rates, pet population characteristics, and pet owner demographics. This report also provides topline coverage of ownership rates for other types of pets (fish, small mammals, herptiles, and birds).

In addition to laying out key pet owner psychographics and their market implications, this report covers post-pandemic pet acquisition trends by nature of pet adoption (planned, impulse, gift), type of pet, source of pet adoption or acquisition, age of dogs or cats adopted, and size of dogs adopted.

This report includes numerous detailed tables showing historically trended household ownership rates and pet-owner demographics across several metrics:

  • by ownership of dogs and/or cats, dogs, cats, and dogs as well as cats
  • by number of dogs or cats owned
  • by age of dogs or cats owned
  • by size (in lbs.) of dogs owned

The analysis in this report also covers demographic changes—from pre-COVID 2017 to post-COVID 2022—in the key pet owner variables of gender(s) in household, generational cohort, race/ethnicity, household income, household composition by marital status and presence/absence of children, and type of residence.

Methodology

In addition to drawing on Packaged Facts’ extensive catalog of pet reports, Pet Population and Ownership Trends in the U.S. features proprietary Packaged Facts consumer survey results from January through August of 2022, along with Spring 2022 and historically trended syndicated pet ownership data from MRI-Simmons. Topline coverage of pets other than dogs or cats includes American Pet Products Association (APPA) 2021-2022 National Pet Owners Survey data.

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