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Freedonia Market Research Press Releases Lawn & Garden Consumables Market Through 2027: Poised for New Growth Despite Shifting Landscape

Lawn & Garden Consumables Market Through 2027: Poised for New Growth Despite Shifting Landscape

by Corinne Gangloff

February 28, 2024

While slightly lower than the pandemic-driven peak of 2021, the market is poised for growth at 2.0% per year, through 2027.

Cleveland, OH, February 28, 2024 – The lawn and garden consumables market, encompassing fertilizers, pesticides, seeds, mulch, and more, reached $11.2 billion in 2022, according to a new report by The Freedonia Group. While slightly lower than the pandemic-driven peak of 2021, the market is poised for growth at 2.0% per year, through 2027.

Beyond the Pandemic Peaks: Navigating a New Era

The report explores the evolving dynamics of the market, moving beyond the volatility of recent years. While challenges await, including near-term housing market limitations and long-term climate concerns, significant opportunities abound.

Key Takeaways for Your Business:

  • Retaining Pandemic Gardeners: Capitalize on the influx of new gardeners by offering products and services that cater to their evolving needs and encourage them to engage in more frequent or challenging gardening activities.

  • Embrace the DIFM Shift: The professional end user segment is growing faster than the consumer segment, driven by the increasing popularity of "do-it-for-me" (DIFM) lawn and garden care. Offer high-value, time-saving solutions to landscaping professionals looking to meet this demand.

  • Value Over Volume: While fertilizers remain the largest segment, pesticides offer the most significant value growth potential. Focus on innovative, higher-value solutions that address specific needs and preferences.

  • Don't Underestimate Volume: Lower-cost products still dominate volume sales. Develop innovative formulations, specialty versions, and improved performance features to capture value growth within these established segments.

  • Sustainability & Climate Change: Opportunities exist for products that tread lightly in terms of resource usage or function in the organic care space. Additionally, suppliers will need to stay on top of the changing climate and how it will impact growing seasons and outdoor living activity differently throughout the country.

Embrace the Future with Data-Driven Insights

This comprehensive report equips you with the insights needed to navigate the evolving lawn and garden consumables market. Discover the actionable strategies to:

  • Identify emerging trends and consumer preferences
  • Target the right segments and channels
  • Develop high-value, differentiated products
  • Position your business for sustainable growth
  • Innovate and address end user challenges

About The Freedonia Group

The Freedonia Group, a division of MarketResearch.com, is a premier international business research company, providing clients with product analyses, market forecasts, industry trends, and market share information. From one-person consulting firms to global conglomerates, our analysts provide companies with unbiased, reliable industry market research and analysis to help them make important business decisions. The Freedonia Group’s brands also include Packaged Facts, a trusted provider of consumer market research on food & beverage, pet products and services, demographics, and financial services, and Simba Information, the leading authority for market intelligence and forecasts on the education and professional publishing industries. Find off-the-shelf studies at https://www.freedoniagroup.com/ or contact us for custom research: +1 440.842.2400.

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