March 14 - Packaged Facts research director David Sprinkle will present at this year’s Global Pet Expo in Orlando, Florida. The hour-long presentation will begin at 1:00 pm and is free to attend, with seating available on a first come, first served basis for those who did not register beforehand.
Mr. Sprinkle will cover trends in the dog and cat population and pet owner spending, with a forward-looking focus on market drivers and high-growth segments. His data-rich discussion will examine how economic and consumer confidence trends are playing out in mass-market outlets vs. specialty pet retail channel competition over the premium pet product shopper, and in pet owners’ values and value decisions in channel and product choices. His presentation will also feature up-to-date market quantification, 2016 data from Packaged Facts’ pet owner survey program, and analysis of generational trends and the growing role of technology and the Internet in marketing pet products.
For more information on the pet expo visit: https://globalpetexpo.org/exhibitor/memberseminars.asp
For information on U.S. Pet Market Outlook, 2015-2016 visit: http://www.packagedfacts.com/Pet-Outlook-8918228/.
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