Skip navigation
Reports & Analysis Strategic Insights Research Subscriptions
Sign In / Create Account Cart
Sign In / Create Account Cart
  • Reports & Analysis
  • Strategic Insights
  • Research Subscriptions

Resources

  • Analyst Buzz
  • Press Releases
  • Blog
  • Resources & Downloads

The Freedonia Group

  • Contact
  • About
  • Our Staff
  • Help Center
  • Career Opportunities
Freedonia Market Research Freedonia Group Global Vinyl Siding (Cladding)

Global Vinyl Siding (Cladding)

Industry Reports, Global

Report Overview

Featuring 53 tables and 71 figures – now available in Excel and Powerpoint! Learn More

Siding

This study analyzes global demand for vinyl siding. Historical demand (2009, 2014, and 2019) and forecasts for 2024 and 2029 are provided for siding demand by market (in dollars and square meters) and market (in square meters). Siding demand is also provided on a country-by-country basis (in square meters and dollars). Demand in value terms is shown at the manufacturers’ level and excludes distributor and retailer markups.

The residential building and nonresidential building segments are analyzed at the global, region, and country levels.

Vinyl siding encompasses siding made from polyvinyl chloride (PVC). Siding made using other resins (e.g., polypropylene, PE, “polymer siding”) are excluded from the scope of this study.

Siding

 

Demand by Region

Demand for vinyl siding is expected to rise 1.4% annually through 2024 to 397 million square meters. Vinyl siding has been popular in the US and Canada, where it is specified because of its ability to mimic the appearance of other materials such as wood while offering better performance, as it is weatherproof, insect-proof, and fade-resistant.

Growth for vinyl siding worldwide will be driven by:

  • rising new housing construction in the US, where vinyl is the most commonly used siding product
  • the large stock of homes with older, less attractive vinyl siding; many homeowners will opt to replace these older materials with newer products that more closely resemble natural wood
  • growth in building construction in the large Asia/Pacific and Africa/Mideast regions, which will support demand growth despite vinyl’s small share of siding demand in those areas

Demand gains will be restricted by:

  • competition from products with greater design flexibility such as fiber cement in the US and Canada, where vinyl is used most intensively
  • the high durability of vinyl siding, limiting replacement sales
  • environmental concerns about PVC promoting use of alternative materials in applications where sustainability is a priority
Siding

Pricing Trends

Through 2024, average vinyl siding prices are expected to rise 1.5% annually to about $6 per square meter, supported by:

  • across-the-board price inflation due to expected increase in raw material costs
  • healthy demand for siding products, which will give manufacturers more ability to respond to increased costs by raising prices

Competitive Products

  • Brick and tile are expected to continue to account for the largest share of siding, due to aesthetic preferences, durability, and the worldwide availability of these products.
  • Concrete and stone siding, followed by stucco, will continue to account for the second and third largest shares of siding demand, respectively, due in part to the popularity of these materials in both developed and developing countries.
  • Metal will continue to increase its share of the global siding market, driven by growth in nonresidential building construction, where metal siding is more commonly specified because of its durability.
  • Fiber cement siding market advances will be supported by the rising popularity of these products in major markets such as China and the US because of its relatively low cost and ability to mimic the look of more expensive materials.
Siding

Demand by Market

Through 2024, residential demand will continue to drive vinyl siding market growth despite residential sales decelerating sharply from the 2014-2019 period. The residential market accounts for the vast majority of vinyl siding demand, supported by the ability of these products to resemble natural wood siding while providing enhanced durability, extended lifespan, and water resistance.

Nonresidential demand will continue to be restricted mostly to light commercial construction applications when a residential look is desired. However, vinyl faces significant competition from fiber cement in this segment.

Global demand for vinyl siding is expected to rise 1.4% annually through 2024 to 397 million square meters, driven by:

  • rising new housing construction in the massive US market, where vinyl is the most commonly used siding product
  • increases in residential improvement and repair activity in the US and Canada, the two largest markets for vinyl siding in the world by far
  • the large stock of homes with older, less attractive vinyl siding; many homeowners will opt to replace these older materials to freshen the appearance of their homes
  • growth in building construction in the large Asia/Pacific and Africa/Mideast regions, which will support market expansion despite vinyl’s small share of siding demand in those areas

Further gains will be restrained by:

  • competition from products with greater design flexibility (such as fiber cement) in the US and Canada, where vinyl is used most intensively
  • environmental concerns about PVC, which are promoting use of alternative materials in projects where sustainability is a priority
  • the entrenched position of brick, stone, and metal in developing countries, as these materials are highly durable and widely available
  • regulations requiring more fireproof and durable materials, particularly in Japan and Western Europe, keeping opportunities in these areas small

US & Canada to Remain Dominant National Markets

The US and Canada account for 73% of global demand for vinyl siding, with the US alone accounting for 65% of the market. Intense intermaterial competition exists in these markets, which has lead vinyl products to lose some share in recent years:

  • Many homeowners in these countries continue to look for ways to differentiate their homes, which has led to increased use of alternative siding materials, particularly stone.
  • Fiber cement has benefitted from its ability to better mimic higher value materials as well as its fire resistance, which appeals to safety-conscious consumers.

However, vinyl will remain commonly used throughout the US and Canada, due in part to its affordability and widespread culture acceptance of the material. Additionally, vinyl is commonly used in conjunction with stone and brick veneer to provide an upscale and unique appearance with varied colors and textures.

Expanding Prefabricated Housing Markets in Developing Countries Offer Opportunities

Outside of the US and Canada, the best opportunities of vinyl siding are in areas – such as India as well as Brazil, Chile, and other countries in Central and South America – where prefabricated housing is growing in popularity. Vinyl is lightweight and relatively inexpensive, which makes it ideal for use on prefabricated units, which benefit from their affordability and must be shipped to their final installation site. These qualities will allow vinyl to compete with brick, stone, and metal in areas where these heavier materials have traditionally been preferred.

Purchase Options

Access Options

Membership

Complementary Access to Report Including:

  • consultative access to our analyst
  • unlimited downloads to reports
  • global market research in 9 languages
  • customized PPT presentations
  • passwords for your teams available
  • and more...
Become a Member
Purchase This Report

Select your license:

  • $3,900.00
  • $5,400.00
  • $6,900.00

Free Sample Report

A free sample report is available.

Questions & Assistance

Email us

Share This Report

Copied to clipboard. Could not copy to clipboard.

Download a Free Sample Report Now

Sample Reports include examples of all the tables, charts, infographics and topics included in this study.
By submitting this sample request you consent to receiving marketing communications from us. See our privacy policy to learn how to unsubscribe.

Use Licenses

The Single User License (SUL) authorizes a single individual to use the electronic study acquired. Agreement to the SUL is required in order to purchase the study. If you require more than one user a Departmental Site License or Global Site License should be purchased. 

The Departmental Site License (DSL) authorizes up to five users to share the study acquired. Agreement to the DSL is required in order to purchase the study. If your organization requires more than five users, the Global Site License should be purchased.

The Global Site License (GSL) allows everyone in your organization to share the study intelligence. Agreement to the Global Site License terms is necessary in order to purchase it. 

;

Related Reports and Studies

  • US Roofing Ventilation Products Report

    Industry Reports

    US demand for roofing ventilation products is projected to advance at a 2.5% annual pace to $2 billion in 2029.

    NEW! July 2025 129 pages
    Free sample available
  • US Steel Pipe Report

    Industry Reports

    This Freedonia industry report analyzes the $28.7 billion US Steel Pipe industry. It presents historical sales data (2013, 2018, and 2023) and forecasts (2028 and 2033) by market.

    NEW! July 2025 91 pages
    Free sample available
  • US Roofing Report

    Industry Reports

    This Freedonia industry study analyzes the $25 billion US market for roofing. It presents historical demand data (2013, 2018, and 2023) and forecasts (2028 and 2033) as well as annual data for years 2020-2027.

    NEW! July 2025 328 pages
    Free sample available
  • Cast Polymer Countertops: United States

    Focus Reports

    This report forecasts to 2028 US solid surface and cast polymer countertop demand in square feet.

    NEW! June 2025 35 pages
    Free sample available
  • Cement: United States

    Focus Reports

    This report forecasts to 2026 US cement demand and production in metric tons.

    NEW! June 2025 29 pages
    Free sample available
  • Cement: Global Report

    Focus Reports

    This report forecasts to 2029 global demand for cement by product, end user, and major world region in metric tons.

    NEW! June 2025 41 pages
    Free sample available
  • Global Cement Report

    Industry Reports

    This report analyzes the $234 billion global cement industry. It presents historical sales data (2014, 2019, and 2024) and forecasts (2029 and 2034) by product, market, and region. Capacity by country & region are also provided.

    NEW! June 2025 354 pages
    Free sample available
  • US Cast Polymer Countertops: Solid Surface, Cultured Stone, & Polymer Concrete Report

    Industry Reports

    This report analyzes the scope, size, and growth of the US cast polymer countertops, including key trends in materials, markets, project types, and areas of installation. Historical data are provided for 2013, 2018, and 2023 for demand, with forecasts for 2028 and 2033.

    NEW! June 2025 171 pages
    Free sample available
  • Plumbing Fixtures & Fittings: United States Report

    Focus Reports

    This report forecasts to 2029 US plumbing fixture and fitting demand in nominal US dollars at the manufacturer level.

    NEW! May 2025 35 pages
    Free sample available
  • US Plumbing Fixtures & Fittings Report

    Industry Reports

    This study analyzes US demand for plumbing fixtures and fittings by product type, material (for fixtures), market, and region and subregion.

    NEW! May 2025 257 pages
    Free sample available
View More

Have unique research needs?

Freedonia Strategic Insights listens intently to your needs and objectives. Then we work diligently to define a service offering to meet them.
Learn About Our Custom Research Services

Stay informed with Freedonia

Receive periodic updates about new market research in areas relevant to your business. Have the convenience of Freedonia research at your fingertips when you need it.
The Freedonia Group needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy.
  • Contact
  • About
  • Help Center
  • Career Opportunities
  • Press Contact
  • User Agreement
  • Privacy Policy
  • Site Map

Additional Resources

  • Market Size Resources
  • Lawn & Garden Market Research
  • Roofing Market Research
  • Pet Products Market Research
  • Countertops Market Research
  • Power Tools Market Research
  • Publishing for the PreK-12 Market Research
  • Insulation Market Resaerch
  • Cabinets Market Research
  • Flooring Market Research
  • Pet Supplements Market Research
  • Agricultural Equipment Market Research
  • Open Access Publishing Market Research
  • Silicones Market Research
  • For Legal Inquiries, contact Cohen & Cohen
Copyright © 2025 The Freedonia Group, Inc. All rights reserved.