Outdoor Living Products 2021

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Outdoor Living

This study analyzes the US market for consumer-grade outdoor living products for residential do-it-yourself (DIY) applications, and excludes products intended for professional or commercial use. Historical data are provided for 2019 and 2020 and forecasts for 2021 and 2025 for outdoor living products at the manufacturers’ level in current dollars (i.e., not adjusted to account for inflation). Values do not take into account retail markups.

Outdoor living products are segmented by the following applications:

  • lawn and yard maintenance
  • outdoor cooking, entertaining, and recreation
  • gardening
  • outdoor design and landscape materials

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Purchase Outdoor Living Products 2021 by the Section

  1. Outdoor Living Products 2021

    $3,900.00

    1. 1 Executive Summary

      $83.00

      1. Figure 1-1 | US Outdoor Living Products Market 2021

    2. 2 COVID-19 Pandemic

      $629.00

      1. 2.1 Overview

        $82.00

      2. 2.2 Impact on the Economy

        $235.00

        1. Table | Macroeconomic Indicators, 2019 - 2022

        2. Figure 2-1 | Real GDP by Economic Sector, 2019 - 2022

      3. 2.3 Impact on the Outdoor Living Industry

        $85.00

        1. Figure 2-2 | Outdoor Living Product Demand Growth, 2019 - 2021

      4. 2.4 Consumer Insights on Outdoor Living During COVID Pandemic

        $288.00

        1. 2.4.1 People Are Spending More Time on Home Projects & Gardening

          $118.00

          1. Figure 2-3 | Consumer Agreement on Changing Home Improvement Projects Due to the Coronavirus

          2. Figure 2-4 | Consumer Agreement on Changing Gardening & Outdoor Improvement Projects Due to the Coronavirus

        2. 2.4.2 Income Is a Factor Determining Participation in Outdoor Living Activities

          $162.00

          1. Table | Coronavirus Changes in Home Projects & Gardening by Income Bracket, 2020

    3. 3 Overview

      $1,228.00

      1. 3.1 Study Scope

        $82.00

      2. 3.2 Market Size & Forecast

        $160.00

        1. Table | Outdoor Living Product Demand by Application, 2019 - 2021

        2. Figure 3-1 | Outdoor Living Product Expenditures Per Existing House, 2009 - 2025

      3. 3.3 Growth Comparison by Product

        $327.00

        1. Table | Annual Value Demand Growth by Product Type, 2020 - 2021

      4. 3.4 Outdoor Living Trends

        $703.00

        1. 3.4.1 Millennials & Outdoor Living

          $82.00

        2. 3.4.2 Baby Boomers & Outdoor Living

          $82.00

        3. 3.4.3 Urbanites & Outdoor Living

          $82.00

          1. Figure 3-2 | Urban Dwellers Share of Total US Population, 2000 - 2025

        4. 3.4.4 Gardening as a Hobby & Food Source

          $216.00

          1. Table | Reasons for Consumers or Their Household Maintaining a Food Garden, 2020

        5. 3.4.5 Organic Gardening

          $148.00

          1. Table | Consumer Thoughts on Food Sustainability, Preservation, & Organic Produce, 2020

        6. 3.4.6 Community Gardens & Green Spaces

          $82.00

          1. Figure 3-3 | Scotts Miracle-Gro Foundation Children's Garden at Franklin Park Conservatory & Botanical Gardens

        7. 3.4.7 Instagram-Worthy Landscapes & Other Social Media Trends

          $82.00

          1. Figure 3-4 | Instagram: #outdoorliving

        8. 3.4.8 Water Management

          $82.00

        9. 3.4.9 Weather Gardens, Xeriscapes, & Other Low-Maintenance Landscaping

          $82.00

        10. 3.4.10 Green (Vegetative) Roofing & Vertical Gardens

          $82.00

          1. Figure 3-5 | Home Featuring Vegetative Roof & Vertical Garden

        11. 3.4.11 Reduced Air & Noise Pollution

          $82.00

    4. 4 Factors Impacting Outdoor Living Product Demand

      $1,359.00

      1. 4.1 Homeownership & Property Size Trends

        $242.00

        1. 4.1.1 Homeownership Trends: Ownership vs. Rentals

          $116.00

          1. Table | Home Ownership & Rental of Residences in the US, 2010 - 2020

        2. 4.1.2 Average Lot Size & Outdoor Space Trends

          $121.00

          1. Table | Lot Size Owned by Urban vs. Rural Setting, 2020

      2. 4.2 Most US Consumers Have a Yard, Lawn, or Garden

        $202.00

        1. Figure 4-1 | Does Your Home Have a Yard, Lawn, or Garden Space?

        2. 4.2.1 Where Do People with These Outdoor Spaces Live?

          $102.00

          1. Figure 4-2 | Consumers with a Yard, Lawn, or Garden Space by Region, Urban vs. Suburban vs. Rural, Owning vs. Renting a Home, and Type of Home

        3. 4.2.2 COVID-19 Boosts Engagement in Gardening & Outdoor Projects

          $82.00

          1. Figure 4-3 | Overlap with Consumers with a Yard, Lawn, or Garden Space & Changes in Gardening and Outdoor Projects

      3. 4.3 Remodeling Drives Outdoor Living Installations

        $82.00

      4. 4.4 Consumer Participation in Outdoor Living Activities

        $82.00

      5. 4.5 Pool & Spa Ownership & Maintenance Trends

        $82.00

      6. 4.6 DIY vs. DIFM

        $82.00

      7. 4.7 Lawn Maintenance & Gardening Insights

        $168.00

        1. Table | "I Enjoy Caring for My Lawn & Garden" by Gender & Age Bracket, 2020

        2. Figure 4-4 | Lawn Maintenance & Gardening Participation Insights, 2020

      8. 4.8 Who Performs Lawn & Garden Work at Home?

        $155.00

        1. Table | Who Performs Lawn & Garden Maintenance Tasks by Urban vs. Rural Setting, 2020

      9. 4.9 Landscaping Services Preferences

        $135.00

        1. Table | Consumer Insights on Select Landscaping Services Options by Gender & Age Group, 2020

      10. 4.10 Climate & Seasonality

        $82.00

      11. 4.11 Climate Change

        $82.00

      12. 4.12 Sustainability

        $82.00

      13. 4.13 Recycling & Recyclability

        $82.00

      14. 4.14 Easy-to-Use & Low-Maintenance Products

        $82.00

      15. 4.15 Easy-to-Install & Modular Products

        $82.00

      16. 4.16 Smart Technology

        $82.00

    5. 5 Lawn & Yard Maintenance

      $1,809.00

      1. 5.1 Top Consumer Trends of 2021

        $154.00

        1. 5.1.1 Sustainability

          $82.00

        2. 5.1.2 Robotic & Smart Technologies

          $82.00

        3. 5.1.3 Improving Battery Technology

          $82.00

        4. 5.1.4 Convenience & Ease-of-Use

          $82.00

      2. 5.2 Consumer Insights

        $1,251.00

        1. 5.2.1 Ownership of Power Lawn & Garden Equipment

          $346.00

          1. Table | "Do You Own Power Lawn & Garden Equipment?" by Gender, Age Bracket, Urban vs. Rural Setting, & US Region, 2020

          2. Table | Power Lawn & Garden Equipment Ownership by Type & Urban vs. Rural Setting, 2020

        2. 5.2.2 Power Lawn & Garden Equipment Purchase Patterns

          $320.00

          1. Table | "Did You Buy Power Lawn & Garden Equipment in the Past 12 Months?" by Gender, Age Bracket, Urban vs. Rural Setting, & US Region, 2020

          2. Table | "Which Type of Power Lawn & Garden Equipment Did You Buy in the Last 12 Months?", 2020

        3. 5.2.3 Power Lawn & Garden Equipment Purchasing Occasions

          $139.00

          1. Table | "What Was Your Primary Reason for Buying Your Power Lawn & Garden Equipment?", 2020

        4. 5.2.4 Factors in Selecting Power Lawn & Garden Equipment

          $99.00

          1. Figure 5-1 | "What Was the Most Important to You When Deciding Which Power Lawn & Garden Equipment to Buy?", 2020

        5. 5.2.5 Retail Outlets for Power Lawn & Garden Equipment

          $142.00

          1. Table | "Where Did You Purchase Your Power Lawn & Garden Equipment?", 2020

        6. 5.2.6 Consumer Lawn Care Practices

          $203.00

          1. Table | "Does Your Household Have a Grass Lawn That Needs Mowing?" by Type of Residence & Residence Ownership, 2020

          2. Table | Lawn Mowing Consumer Insight by Gender & Age Group, 2020

      3. 5.3 Sales Outlook for Major Products

        $138.00

        1. Table | Lawn & Yard Maintenance: Demand Forecast by Product, 2019 - 2021

        2. Figure 5-2 | Lawn & Yard Maintenance: Demand Forecast by Product, 2020 - 2021

      4. 5.4 Key Opportunities

        $262.00

        1. 5.4.1 Battery-Powered Equipment

          $82.00

          1. Figure 5-3 | Battery-Powered Equipment

        2. 5.4.2 Robotic Lawn Mowers

          $82.00

          1. Figure 5-4 | Robotic Lawn Mowers

        3. 5.4.3 Zero Turn Lawn Mowers

          $82.00

          1. Figure 5-5 | Zero Turn Lawn Mowers

        4. 5.4.4 Self-Propelled Lawn Mowers

          $82.00

          1. Figure 5-6 | Self-Propelled Lawn Mowers

        5. 5.4.5 Lawn & Landscaping Services

          $82.00

          1. Figure 5-7 | Lawn & Landscaping Services

    6. 6 Outdoor Cooking, Entertaining, & Recreation

      $523.00

      1. 6.1 Top Consumer Trends of 2021

        $111.00

        1. 6.1.1 Socially Distanced Entertaining

          $82.00

        2. 6.1.2 Staycations

          $82.00

        3. 6.1.3 Extending the Outdoor Recreation Season

          $82.00

        4. 6.1.4 Cooking More than Dinner Outdoors

          $82.00

      2. 6.2 Consumer Insights

        $87.00

        1. 6.2.1 Grill Ownership & Multiple Grills

          $82.00

        2. 6.2.2 Homeownership & Grill Type

          $82.00

        3. 6.2.3 Grill Type Preferences

          $82.00

        4. 6.2.4 Interest in Outdoor Cooking & Entertaining

          $82.00

      3. 6.3 Sales Outlook for Major Products

        $138.00

        1. Table | Outdoor Cooking, Entertaining, & Recreation: Demand by Product, 2019 - 2021

        2. Figure 6-1 | Outdoor Cooking, Entertaining, & Recreation: Demand Forecast by Product, 2020 - 2021

      4. 6.4 Key Opportunities

        $180.00

        1. 6.4.1 Patio Heating Products

          $82.00

          1. Figure 6-2 | Patio Heating Products

        2. 6.4.2 Outdoor Refrigeration & Cooling Equipment

          $82.00

          1. Figure 6-3 | Outdoor Refrigeration & Cooling Equipment

        3. 6.4.3 Outdoor Furniture

          $82.00

          1. Figure 6-4 | Outdoor Furniture

        4. 6.4.4 Outdoor Storage

          $82.00

          1. Figure 6-5 | Outdoor Storage

    7. 7 Gardening

      $956.00

      1. 7.1 Top Consumer Trends of 2021

        $322.00

        1. 7.1.1 Food Gardening

          $107.00

          1. Table | Pandemic Food Gardening by Urban vs. Rural Setting & US Region, 2021

        2. 7.1.2 Organic Gardening

          $82.00

        3. 7.1.3 Gardening with Children

          $148.00

          1. Table | Maintaining a Food Garden: By Presence/Absence of Children in the Household & Relationship Status, 2020

        4. 7.1.4 More Time to Try New Things in the Garden

          $82.00

        5. 7.1.5 Container Gardening

          $82.00

      2. 7.2 Consumer Insights

        $330.00

        1. 7.2.1 Home Food Gardening by Method

          $82.00

          1. Figure 7-1 | Food Gardening Activity by Method, 2020

        2. 7.2.2 Home & Garden Pesticide Feature Priorities

          $113.00

          1. Table | Priorities of Various Features & Functions of Home & Garden Pesticides, 2020

        3. 7.2.3 Why Consumers Do Not Use Home & Garden Pesticides

          $170.00

          1. Table | "Why Do You Not Use Home & Garden Pesticides" by Gender & Presence of Children, 2020

      3. 7.3 Sales Outlook for Major Products

        $169.00

        1. Table | Gardening Demand by Product, 2019 - 2021

        2. Figure 7-2 | Gardening: Demand Forecast by Product, 2020 - 2021

      4. 7.4 Key Opportunities

        $133.00

        1. 7.4.1 Organic Garden Fertilizers & Pesticides

          $82.00

          1. Figure 7-3 | Organic Garden Consumables

        2. 7.4.2 Pots & Planters

          $82.00

          1. Figure 7-4 | Pots & Planters

        3. 7.4.3 Next-Generation Lightweight Hoses

          $82.00

          1. Figure 7-5 | Next-Generation Lightweight Hoses

    8. 8 Outdoor Design & Landscape Materials

      $547.00

      1. 8.1 Top Consumer Trends of 2021

        $300.00

        1. 8.1.1 Multi-Use Outdoor Spaces

          $270.00

          1. Table | Ways Yards, Gardens, or Outdoor Spaces Are Used by Urban vs. Rural Setting, 2021

          2. Table | Ways Yards, Gardens, or Outdoor Spaces Are Used by US Region, 2021

        2. 8.1.2 All-Weather Entertaining

          $82.00

      2. 8.2 Sales Outlook for Major Products

        $134.00

        1. Table | Outdoor Design & Landscape Materials Demand by Product, 2019 - 2021

        2. Figure 8-1 | Outdoor Design & Landscape Materials: Demand Forecast by Product, 2020 - 2021

      3. 8.3 Key Opportunities

        $108.00

        1. 8.3.1 Concrete Pavers

          $82.00

          1. Figure 8-2 | Concrete Pavers

        2. 8.3.2 Outdoor Lighting

          $82.00

          1. Figure 8-3 | Outdoor Lighting

    9. 9 Major Sales Channels

      $257.00

      1. 9.1 Key Distribution Outlets for Outdoor Living Products

        $254.00

        1. 9.1.1 Types of Sales Channels

          $82.00

        2. 9.1.2 Home Centers

          $82.00

        3. 9.1.3 E-Commerce

          $82.00

        4. 9.1.4 Hardware & Other Specialty Stores

          $82.00

        5. 9.1.5 Mass Merchandisers & Wholesale Clubs

          $82.00

        6. 9.1.6 Contractors

          $82.00

    10. 10 Appendix

      $3,542.00

      1. 10.1 Scope

        $1,259.00

        1. 10.1.1 Lawn & Yard Maintenance

          $88.00

          1. Table | Study Scope: Lawn & Yard Maintenance Products

        2. 10.1.2 Outdoor Cooking, Entertaining, & Recreation

          $165.00

          1. Table | Study Scope: Outdoor Cooking, Entertaining, & Recreation Products

        3. 10.1.3 Gardening

          $98.00

          1. Table | Study Scope: Gardening Products

        4. 10.1.4 Outdoor Design & Landscaping Materials

          $82.00

          1. Table | Study Scope: Outdoor Design & Landscape Materials

        5. 10.1.5 Relevant Industry & Trade Codes

          $844.00

          1. Table | Relevant NAICS & SIC Codes

          2. Table | Relevant HS Codes

      2. 10.2 Definitions

        $320.00

      3. 10.3 Abbreviations

        $96.00

        1. Table | Abbreviations & Acronyms Used in Study

      4. 10.4 Freedonia Methodology

        $391.00

      5. 10.5 Study-Specific Methodology

        $82.00

      6. 10.6 Sources

        $113.00

      7. 10.7 Associations & Agencies

        $82.00

      8. 10.8 Related Studies & Reports

        $218.00

      9. 10.9 Macroeconomic Assumptions

        $1,088.00

        1. 10.9.1 Economic Environment

          $175.00

          1. Table | Macroeconomic Indicators, 2010 - 2025

        2. 10.9.2 Demographics

          $157.00

          1. Table | Population & Households, 2010 - 2025

        3. 10.9.3 Residential Improvements & Repairs

          $102.00

          1. Table | Residential Improvement & Repair Expenditures, 2010 - 2025

        4. 10.9.4 Consumer Spending

          $651.00

          1. Table | Personal Consumption Expenditures, 2010 - 2025

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