Salty Snacks: U.S. Market Trends and Opportunities
The report’s market coverage spans all retail channels of distribution that carry salty snacks such as supermarkets and other food stores, mass merchandisers, convenience stores, warehouse clubs, drug stores, dollar stores, specialty stores, catalogues, Internet retailers, and manufacturers own websites.
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Report Overview
Salty Snacks: U.S. Market Trends and Opportunities analyzes the market for salty snacks across eight categories:
- potato chips
- tortilla/tostada chips
- other salted snacks (not including nuts)
- pretzels
- cheese snacks
- corn snacks (not including tortilla chips)
- ready-to-eat (RTE) popcorn/caramel corn
- pork rinds
The report’s market coverage spans all retail channels of distribution that carry salty snacks such as supermarkets and other food stores, mass merchandisers, convenience stores, warehouse clubs, drug stores, dollar stores, specialty stores, catalogues, Internet retailers, and manufacturers own websites. Market size data are provided at the retail sales level for the 2012-2017 period and projections for 2017-2022 period.
Additionally, Salty Snacks: U.S. Market Trends and Opportunities forecasts to 2022 U.S. salty snack demand and shipments in nominal US dollars at the manufacturer level. Total demand and shipments are segmented by product type:
- potato chips
- corn chips
- other salty snacks such as pretzels, ready-to-eat popcorn, and pork rinds
- Production & Consumption
- Production & Consumption Highlights
- Market Sizing: Consumption (lbs)
- Historical and Current Trends
- Market Environment: Production
- Industry Characteristics
- Table | US Salty Snacks Industry Employer Firms & Establishments, 2007-2015
- Key Economic Indicators
- Table | Key Indicators for US Salty Snacks Demand, 2007-2022 (US$ billions)
- Trade
- Table | US Salty Snacks Trade, 2007-2017 (US$ millions)
- Environmental & Regulatory Factors
- Industry Characteristics
- Manufacturer-Level Demand & Forecast ($)
- Table | US Salty Snacks Demand by Product, 2007-2022 (US$ mil)
- Manufacturer Shipments & Forecast ($)
- Table | US Salty Snacks Shipments by Product, 2007-2022 (US$ mil)
- Demand by Product Type ($)
- Potato Chips
- Corn Chips
- Other Salty Snacks
- Retail
- Highlights: Retail Trends
- Key Opportunities for Future Growth
- Highlights: Retail Trends
- Market Sizing: Retail Sales ($)
- Retail Sales of Salty Snacks at $24 Billion in 2017
- Table | US Salty Snacks Market Retail Dollar Sales, 2012-2022P (in millions of dollars and percent change)
- Category Sales and Shares
- RTE Popcorn Sales Surging
- Table | US Salty Snack Market Retail Dollar Sales: By Category, 2015-2017 (in millions of dollars and percen
- RTE Popcorn Sales Surging
- Retail Sales of Salty Snacks at $24 Billion in 2017
- Market Forecast: Retail ($)
- Sluggish Economy Impacts Consumer Spending
- Unemployment Rate Declines to Below Pre-Recession Levels
- Median Household Incomes at All-Time High in 2016
- Sluggish Growth of Household Formations
- Retail Market to Exceed $29 Billion by 2022
- Table | US Salty Snacks Market Retail Dollar Sales, 2017-2022P (in millions of dollars and percent change)
- Marketer Competition
- PepsiCo Controls 60% of Market
- Table | Selected Marketers/Brands of Salty Snacks, 2017
- M&A Activity
- PepsiCo
- Table | PepsiCo Major Brands by Product
- Snyder's-Lance
- Table | Snyder's-Lance Major Brands by Product
- Kellogg Company
- UTZ Quality Foods
- Table | UTZ Quality Foods Major Brands by Product
- PepsiCo Controls 60% of Market
- Marketing & New Product Trends
- Marketing Trends
- Table | Selected Marketing Initiatives
- Opportunities for Marketing Innovation
- Table | Selected Marketing Innovation
- New Product Trends
- Opportunities for Product Innovation
- Table | Selected New Products
- Marketing Trends
- Retail Channel Competition
- Channel Shares
- Table | Salty Snacks: US Retail Dollar Sales and Shares by Channel, 2017 (in millions of dollars and percent
- Opportunities for In-Store and Online Innovation
- Channel Shares
- Retail Trends: Product Usage Rates
- Potato Chips Eaten by Over 80% of Households
- Table | Consumption Rates for Selected Salty Snacks, 2007-2017 (percent of households)
- Usage by Product Type
- Regular Potato Chips Dominate
- Table | Types of Potato Chips Eaten Most Often, 2007-2017 (percent of US households who eat potato chips)
- Regular Potato Chips Dominate
- Usage by Flavor
- Chips: Just Plain Popular
- Pretzels a Salty Favorite in an Era of Salt Avoidance
- Potato Chip Eaters Eating More
- Table | Bags of Potato Chips Eaten in Last 30 Days, 2007-2017 (percent of US households who eat potato chips
- Table | Bags of Corn/Tortilla/Pita Chip & Cheese Snacks Eaten in Last 30 Days, 2007-2017 (percent of US hous
- Brand Usage Trends
- Lay's Classic, Cheetos, and Store Brands Biggest Chip/Snack Gainers
- Table | Brands of Selected Salty Snacks Eaten Most Often by Households in the Last 30 Days, 2007-2017 (perce
- Lay's Classic, Cheetos, and Store Brands Biggest Chip/Snack Gainers
- Potato Chips Eaten by Over 80% of Households
- About This Report
- Two MarketResearch.com Sources for this Report
- Sources
- Industry Codes
- Table | Industry Codes Related to Salty Snacks