With the rollout of ATSC 3.0 standards (called NEXTGEN TV), broadcasters can finally see what viewers are watching, personalize their experience, and deliver ads in real time.
June 14, 2022Simba Information’s Managing Editor and Senior Analyst Kathy Mickey joined a panel in a recent webinar of experts by Westchester Education Services. Read how schools have adapted to educate students and support teachers during COVID-19 and what to expect as we look ahead to the new school year.
May 21, 2021Some common themes are emerging as educational technology companies address the COVID-19 pandemic, according to Simba Information.
April 27, 2020After receiving questions regarding conference cancellations, a continually updated table was created as a quick reference.
March 11, 2020Enjoy this blog based on the new Simba Information report "K-12 Reading Market Survey Report 2020"
January 27, 2020Retailers and their private label credit card partners continue to refine their retailer-specific mobile apps, which provide a very important customer loyalty and engagement nexus that increasingly includes payment and loan options.
August 1, 2019China, India, and South Korea are among nations where mobile payments using smartphones to access the internet are more common than using laptops or tablets—hinting at momentum for food e-commerce growth in Asia.
July 22, 2019As individuals spend more time facing computers and smartphones at home, work, school, and elsewhere, digital eye strain is becoming commonplace. Digital eye strain can be worse for eyeglass wearers due to potential reflections from the screen or other light sources onto the lenses. As a result, most major suppliers of eyeglass lenses to the US market – including EssilorLuxottica (via Essilor), Carl Zeiss (via Zeiss), HOYA, and Nikon (via Nikon Optical USA) – are marketing products specifically aimed at reducing eye strain for heavy users of digital devices.
April 15, 2019Data breaches have regularly been in the news over the past few years. From the Equifax breach to the Marriott breach – and seemingly every company in-between – it is abundantly clear that data security will grow increasingly complex and critical in the future. Maintaining data security and privacy requires diligent, proactive measures to be taken not only by data handlers, but also by legislators and consumers.
February 22, 2019In many ways 2018 was the year big tech finally took it on the chin. Publishers who have wrestled with big tech’s influence on their business for years took notice.
February 19, 2019