A Textbook Example of Adaptation
US publisher revenues from textbooks are projected to rise 3.8% through 2021, with price growth underpinning gains. As the cost of these books continues to rise, consumers – who are primarily students – have sought ways to acquire them at lower price points, sometimes illegally. The need for publishers to overcome this challenge will continue to drive the development of value-added print books, e-books, and their accompanying software programs.
December 12, 2017