In the just-released Canadian Pet Market Outlook, 2 nd Edition (May 2015), Packaged Facts reports that 7.3 million Canadian households have pets. Featuring dozens of expert insights into the Canadian pet market, including recommendations regarding the future of the industry, drivers, sales figures, and more, the report is a must own addition to any research library. Purchase a copy before October 1 and receive a 5% discount using promo code PFCPMO2015. Visit http://www.packagedfacts.com/Canadi...
June 16, 2015Holistic veterinarians are a key resource for pet supplements. Not only do holistic vets believe proper nutrition is the best preventative medicine for pets, but they will be much more passionate about recommending supplements to pet owners as a first line of defense for the pet’s health. Given this potential for pet supplement marketers, a very important question becomes, just where do holistic vets practice? Based on the directory of holistic veterinarians supplied by the American Holistic V...
April 9, 2015According to data presented by David Sprinkle, research director for Packaged Facts, during his U.S. Pet Market Trends and Outlook seminar at the Global Pet Expo in Orlando, Florida on March 4, retail channel sales of pet food and pet supplies approached $44 billion in 2014, up 2% over 2013. The pet market’s longer-term growth and prospects have continued to attract new players, expanding the range of marketers and retailers vying for a slice of the pie. The market for the dog and cat food mar...
March 4, 2015More than 200 million pets of all kinds enliven 65 million American households. Dogs and cats in particular have kept their special place in American culture. The vast majority of dog and cat owners consider their pets to be members of the family, and most owners think of their dogs or cats as being vital to their mental and physical health. Yet, while Americans’ love affair with their pets continues unabated, storm clouds may be brewing on the horizon for the pet industry. As noted in Package...
December 31, 2014You and your pet, sharing food? Yep. And we’re not talking about table scraps. The Yaff Bar energy bar is specifically designed to be shared between pets and their humans, boasting such tempting ingredients as Blueberries, puffed rice and “a touch of carob.” In the natural, organic and eco-friendly pet food market, the “humanization” of pet products has grown to epic proportions, with human-grade foods perhaps representing the peak, according to a recent Packaged Facts pet report. At the foref...
December 1, 2014This week, animal lovers and kids of all ages will be treated to a new six-minute short entitled Feast from Disney Animation. The story debuts on November 7, 2014 with the release of the company’s new film Big Hero 6. The short features a Boston terrier named Winston. A blog post on Disney’s website describes the film as follows: “Feast is the story of a newly adopted dog named Winston who bonds with his owner through a series of delicious meals-or at least the scraps thereof, delivered to his d...
November 3, 2014April 21 - Combining Packaged Facts’ extensive monitoring of the pet products market with new proprietary Pet Owner Survey data for 2014, Packaged Facts research director David Sprinkle will present on current trends and future directions for pet product marketing and retailing, along with consumer patterns across the full spectrum of the market, including pet food and nonfood pet supplies. Mr. Sprinkle’s presentation will be part of the PIJAC (Pet Industry Joint Advisory Council) Top2Top conf...
April 21, 2014The pet industry’s Top2Top Conference, to be held April 24, 2014 in Amelia Island, FL, will feature a presentation by Packaged Facts research director David Sprinkle. Combining Packaged Facts’ extensive monitoring of the pet products market with new proprietary Pet Owner Survey data for 2014, the presentation evaluates current trends and future directions for pet product marketing and retailing, along with consumer patterns across the full spectrum of the market, including pet food and nonfood...
March 17, 2014The 2014 Global Pet Expo, to be held March 12-14 in Orlando, FL, will feature a presentation entitled Dog and Cat Market Trends: Contexts and Implications by Packaged Facts’ research director David Sprinkle. The Global Pet Expo is the pet industry’s largest annual trade show and is presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA). Combining Packaged Facts’ extensive monitoring of the pet products market with new proprietary Pet Owner Su...
February 21, 2014Canadians love their pets, and the Canadian pet market’s steady growth over the past five years is proof positive that the “pets as family” mentality has taken firm root in the Canadian mindset, as health- and wellness-related spending and premium products drive sales slowly upward with each passing year. Pets are aging along with their care-givers, but the costs of maintaining older pets hasn’t stopped the Baby Boomer population from abandoning their furry “children.” Veterinary costs are up ...
February 3, 2014