More than half of the U.S. salty snacks market is controlled by PepsiCo, according to the Packaged Facts report “Salty Snacks: U.S. Market Trends and Opportunities”
July 12, 2018Americans living in urban areas are the biggest fans of alternative ingredient snacks, even more so than people who live in suburban areas and far more than those living in rural settings. The differences are most pronounced for pulse- and seaweed-based snacks, but the pattern holds true for every type of alternative ingredient salty snack and cracker; rural snackers are just less interested.
March 2, 2017A sweet discount on Packaged Facts’ Salty Snacks in the U.S., 4th Edition : 5% off with code PFSNACKS2016. April 21 - Snacks and Super Bowl go together like … well … actually it’s pretty much impossible to make a better pairing then that. According to IRI, Americans spent an extra $1.5 billion in snacks and $767 million on candy in the two weeks leading up to Super Bowl XLIX in 2015. Of course, salty snacks like chips, pretzels, and popcorn are a key component of those snacks. In the week lead...
April 21, 2016There are 50 million consumers who often snack between meals and agree that “salted snacks are my favorite snack.” Packaged Facts reveals who they are and how to market to them in our report Salty Snacks in the U.S. It’s National Junk Food Day, and with Americans nationwide indulging in junk foods ranging from the traditional to the weird and wacky, it’s a perfect time to pay homage to the granddaddy of all junk foods-the salty snack. Whether it be the crunchy potato chip, the versatile corn...
July 21, 2015