The VCA deal gives Mars further latitude for growth beyond the mass-market product arena. That’s especially important because it’s not just kibble sales that have flattened in the mass market; the same is true for candy. Even in the case of Mars, with its globally iconic portfolio of chocolate and non-chocolate (sugar) candy brands, confectionery manufacturers face considerable challenges to growth.
January 12, 2017The past decade has seen a dramatic increase in the number of Hispanic pet owners in the United States. Between 2007 and 2016 the number of Latinos with pets in their homes skyrocketed from 11.4 million to 20.4 million as the pet ownership rate among Hispanics grew from 40% to 55%.
January 3, 2017May 6 - The 2016 Petfood Forum was a rousing success as attendance swelled to record numbers. Popular opinion attributes the increase to the successful strategic relocation of the forum to Kansas City, which placed attendees and exhibitors directly in the center of the animal health corridor. Naturally, we at Packaged Facts like to believe that the irresistible draw of a presentation by our very own David Sprinkle was the real X-factor. Mr. Sprinkle presented on high-protein trends in the pe...
May 6, 2016March 14 - Packaged Facts research director David Sprinkle will present at this year’s Global Pet Expo in Orlando, Florida. The hour-long presentation will begin at 1:00 pm and is free to attend, with seating available on a first come, first served basis for those who did not register beforehand. Mr. Sprinkle will cover trends in the dog and cat population and pet owner spending, with a forward-looking focus on market drivers and high-growth segments. His data-rich discussion will examine how ...
March 14, 2016This article originally appeared in the January 2016 issue of Pet Product News. Jan. 12 - Packaged Facts, provider of market intelligence reports focused on consumer packaged goods, recently published data highlighting the top trends that drove the pet products and services market in 2015 and will continue to do so in 2016. By 2019, the industry is expected to hit $91.72 billion in sales. In order to increase revenue, more and more retailers are taking advantage of specific trends to max...
January 11, 2016Buy your copy of Pet Treats and Chews in the U.S. before Dec. 1 and receive 5% off the cover price. Use promo code: PFDOGTREATS. Pets love treats, and pet owners love to give their pets treats. Treats aren’t just about rewarding pets: marketers are developing more nutritious offerings that provide functional benefits or fill other dietary needs. For many owners, treats are also a bonding opportunity, bringing them closer to their furry friends. It’s no wonder that Packaged Facts online consume...
September 8, 2015Now in its 7 th edition, U.S. Pet Market Outlook, 2015-2016 evaluates current trends and future directions for marketing and retailing, along with consumer patterns across the full spectrum of the market, including veterinary services, pet food, nonfood pet supplies, and non-medical pet services. Save 5% on the report using code PFPETS15 before December 1. Less than a year ago, PetSmart made headlines announcing that the pet specialty giant agreed to be sold to a group led by investment firm B...
August 20, 2015Full coverage of this important pet industry segment can be found in our reports Pet Medications in the U.S.: Over-the-Counter and Prescription Remedies as Consumer Products, 3rd Edition and U.S. Pet Market Outlook, 2015-2016. Purchase either report-or both-and receive a 5% discount through September using promo code PFPETS2015. Sales of pet medications are concentrated in the veterinary channel, which accounts for nearly 60% of the market by Packaged Facts estimates. For some types of prescri...
July 29, 2015Stay ahead of the competitive curve with Packaged Facts’ Canadian Pet Market Outlook, 2nd Edition. Purchase a copy by October 1, 2015 and receive a 5% discount using promo code PFCPMO715. Paws down, 2014 was a good year for the Canadian pet market, with strong pet food sales leading the charge. In fact, the Canadian pet food market seems to be doing so well it is literally bursting at the seams, with Canadian pet food manufacturers Elmira Pet Products and Open Farms expanding into the U.S. in ...
July 14, 2015In the just-released Canadian Pet Market Outlook, 2 nd Edition (May 2015), Packaged Facts reports that 7.3 million Canadian households have pets. Featuring dozens of expert insights into the Canadian pet market, including recommendations regarding the future of the industry, drivers, sales figures, and more, the report is a must own addition to any research library. Purchase a copy before October 1 and receive a 5% discount using promo code PFCPMO2015. Visit http://www.packagedfacts.com/Canadi...
June 16, 2015