Food gifts for women can encompass a wide range of occasions; however, marketers continue to leverage the color pink to underscore feminine orientation. But the flipside is that, while pink has historically symbolized the female gender, many women may actually prefer a different color.
October 25, 2016This blog is based on Food Gifting in the U.S., 4th Edition. For more insights from the report click here. Behold the food gift, that wonderfully trendy present that combines two things people love: yummy morsels that tantalize the taste buds and the thrill of being the recipient of someone else’s thoughtfulness. On the strength of gift-giving centric occasions such as birthdays, Valentine’s Day and winter holidays (Christmas, Hanukkah, Kwanzaa), U.S. food gifting sales reached an estimated $2...
November 17, 2015