Pet owners can, with a little research and some care, continue to enjoy their gardens, houseplants, and cut flowers. They just need to exercise some caution. This guest blog by Rover.com discusses ways to prevent pet exposure to toxic plants.
September 20, 2019Between their growing numbers and affinity for “natural” pet products, the Millennial cohort wields a significant buying power for the industry, an impact Packaged Facts explores in our report, "Millennials as Pet Market Consumers".
February 7, 2017Small seems to be the way to go in the pet industry. It’s happening in a number of ways. Big box pet specialty retailers Petco and PetSmart have been focusing their recent expansion efforts on opening smaller format stores. Unleashed by Petco stores, which are about 5,000 square feet, the company’s smaller format retail locations now exceed 100 stores. The concept was launched in just 2009. Similarly, PetSmart plans to open 18 to 24 stores in the 6,000 foot range this year. Pet owners ar...
June 2, 2014Happy holidays from Packaged Facts. Receive 5% off our Pet Product Packaging Innovation: Consumer Perspectives report through February 2016 with promo code PFXMASPET. Christmas is just around the corner, with all the decorations, toys, and holiday themed products already sprouting on the shelves. Of course, we cannot possibly forget to get gifts for all members of the family, and our surveys consistently show that pets certainly count as family members as well. This means many pet product mark...
December 7, 2015Holistic veterinarians are a key resource for pet supplements. Not only do holistic vets believe proper nutrition is the best preventative medicine for pets, but they will be much more passionate about recommending supplements to pet owners as a first line of defense for the pet’s health. Given this potential for pet supplement marketers, a very important question becomes, just where do holistic vets practice? Based on the directory of holistic veterinarians supplied by the American Holistic V...
April 9, 2015No one—that is, NO ONE—enjoys cleaning up pet poop. Of course, ignoring pet waste won’t make it magically disappear. But recent innovations in pet litter, clean-up, and odor-control products can make clean-up relatively painless, as explored in depth in Packaged Facts’ report, “Pet Litter, Clean-Up and Odor-Control Products: U.S. Market Trends.”
October 14, 2016April 13, 2016 - Just how much does the pet food segment mean to the overall U.S. market for pet products and services? According to the Packaged Facts Pet Food in the U.S., 12th Edition , the pet food sector is worth $30 billion with expected annual increases of 3%-5% through 2020. Among the hottest topics involved in this projected pet food market growth is protein-which will be covered by our research director David Sprinkle in an upcoming presentation at the Petfood Innovation Workshop: Meat...
April 13, 2016This blog is based on Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media. Find out more on the report by clicking here. April 1 - Pet marketers across the spectrum of the pet industry can often be found practicing some of the latest cutting edge tactics to engage pet parents. Whether it’s through social media, geotargeting, personalization, content marketing or numerous other ways, there is no shortage of creative ideas out there. Sometimes the tactics are topical. ...
April 1, 2016Between 2006 and 2016 the number of 18- to 34-year-old dog owners grew by 39%. During that span Joelyne King--an entrepreneurial Millennial--turned her passion for pets into a labor of love. Here's her take on the U.S. pet industry...
August 7, 2017The VCA deal gives Mars further latitude for growth beyond the mass-market product arena. That’s especially important because it’s not just kibble sales that have flattened in the mass market; the same is true for candy. Even in the case of Mars, with its globally iconic portfolio of chocolate and non-chocolate (sugar) candy brands, confectionery manufacturers face considerable challenges to growth.
January 12, 2017