The VCA deal gives Mars further latitude for growth beyond the mass-market product arena. That’s especially important because it’s not just kibble sales that have flattened in the mass market; the same is true for candy. Even in the case of Mars, with its globally iconic portfolio of chocolate and non-chocolate (sugar) candy brands, confectionery manufacturers face considerable challenges to growth.
January 12, 2017The past decade has seen a dramatic increase in the number of Hispanic pet owners in the United States. Between 2007 and 2016 the number of Latinos with pets in their homes skyrocketed from 11.4 million to 20.4 million as the pet ownership rate among Hispanics grew from 40% to 55%.
January 3, 2017No one—that is, NO ONE—enjoys cleaning up pet poop. Of course, ignoring pet waste won’t make it magically disappear. But recent innovations in pet litter, clean-up, and odor-control products can make clean-up relatively painless, as explored in depth in Packaged Facts’ report, “Pet Litter, Clean-Up and Odor-Control Products: U.S. Market Trends.”
October 14, 2016See more Packaged Facts reports focused on Millennials here. June 20 - The Millennial generation has become a driving force in the American pet industry. Between 2007 and 2015, Millennials were responsible for 43% of the growth in the number of pet owners in the United States. The 43 million pet owners in the 18- to 34-year-old age group now account for around one in three pet owners, according to Packaged Facts in the report Millennials as Pet Market Consumers. Millennial consumers will pla...
June 20, 2016Stay in the know this flea and tick season. Purchase Pet Medications in the U.S., 4th Edition and save 10% through June 3 with promo code PFSAPD2016. May 10 - Flea and tick products have undergone an upheaval of sorts in recent years. The latest trend has been prescription chewables, now becoming a favorite among veterinarians and pet owners alike, as they are considered easier to administer than topicals. Merial introduced Nexgard in late 2013, and it has since driven Merial’s growth, becomin...
May 10, 2016Good things come in threes. Packaged Facts offers Pet Food in the U.S. as part of a trio of new reports on the American pet industry. Learn more by clicking here. March 25 - Nearly three-fourths (74%) of U.S. consumers believe high-quality dog foods are effective for preventative health care. This is up from 60% a year ago and from barely half of consumers (51%) in 2014. The findings were published in the Packaged Facts report Pet Food in the U.S., 12th Edition (March 2016). At the recent Gl...
March 25, 2016March 14 - Packaged Facts research director David Sprinkle will present at this year’s Global Pet Expo in Orlando, Florida. The hour-long presentation will begin at 1:00 pm and is free to attend, with seating available on a first come, first served basis for those who did not register beforehand. Mr. Sprinkle will cover trends in the dog and cat population and pet owner spending, with a forward-looking focus on market drivers and high-growth segments. His data-rich discussion will examine how ...
March 14, 2016Start the new year with savings from Packaged Facts. Receive 10% off Pet Oral Care Products and Services in the U.S. with code PFSAVE10. Jan. 11 - For many pet owners, as much as they love their pets, there is nothing worse than a smelly “kiss” from a pet with bad breath. Unfortunately, breath odor can also signal a more serious underlying health condition-it is one of the main symptoms of periodontal disease, a serious condition that approximately 70% of cats and 80% of dogs develop by the ti...
January 11, 2016Buy your copy of Pet Treats and Chews in the U.S. before Dec. 1 and receive 5% off the cover price. Use promo code: PFDOGTREATS. Pets love treats, and pet owners love to give their pets treats. Treats aren’t just about rewarding pets: marketers are developing more nutritious offerings that provide functional benefits or fill other dietary needs. For many owners, treats are also a bonding opportunity, bringing them closer to their furry friends. It’s no wonder that Packaged Facts online consume...
September 8, 2015Stay ahead of the competitive curve with Packaged Facts’ Canadian Pet Market Outlook, 2nd Edition. Purchase a copy by October 1, 2015 and receive a 5% discount using promo code PFCPMO715. Paws down, 2014 was a good year for the Canadian pet market, with strong pet food sales leading the charge. In fact, the Canadian pet food market seems to be doing so well it is literally bursting at the seams, with Canadian pet food manufacturers Elmira Pet Products and Open Farms expanding into the U.S. in ...
July 14, 2015