It's clear that pet store chains are the most popular channel for pet owners looking to purchase something for their pet for fish, small animal, and reptile owners.
March 28, 2018Renaissance in March acquired myON, adding more digital options to the company’s literacy solutions. The intent is to pair myON’s digital content library and literacy tools with Renaissance’s reading practice and assessment offerings to deliver a comprehensive suite of reading solutions to educators and students.
March 27, 2018Simba Information’s "2017 National Instructional Materials Adoption Scorecard and 2018 Outlook" is the most recent addition to the Simba Knowledge Center.
March 22, 2018With its virtual marketplace, e-commerce is pounding away at the already cracked wall between pet specialty and mass channels.
March 19, 2018For Lexus, collaboration and product placement in Black Panther represented an opportunity to link the car maker with a cultural event.
March 12, 2018Problem-identification research and problem-solving research are two basic market research categories that can help businesses recognize and solve important concerns.
March 8, 2018The burning question: What is the best process for the evaluation of secondary data and sources?
February 22, 2018As schools adopt the Next Generation Science Standards and broaden science instruction in the classroom to STEM, there is growing educator interest in acquiring new resources to meet changing needs
January 30, 2018Several forces are at work in the U.S. market for higher education instructional materials, which Simba Information believes likely will have a long-term impact on the role of course materials in colleges and universities in the coming years.
January 24, 2018Private equity companies were big players in the educational technology market in 2017 as they continued to be flush with cash in a generally good economy where interest rates remained low.
January 17, 2018